What Are Google Ad Grants?

I’m Joe, a Digital Manager of National Brands here at Ferocious Media, and I love this video: It’s a simple animated video that attempts to explain Google Ad Grants. The video shows a nonprofit organization distributing coats to children in need. Sadly, they run out of coats and leave one little girl shivering in the cold. Enter Google Ad Grants, …

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Using Networking and Digital Marketing To Grow Your Business

When it comes to succeeding in business, your brand is everything. And while developing a brand has a lot to do with what happens behind-the-scenes, remember that you as an individual (the business owner or an employee) also directly affect how people view your company. A key point that we’d like to mention here is the importance of being memorable …

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Taking Advantage of the Rise in Mobile Search

Desktop or mobile? It’s a question that many market researchers ask when creating a digital marketing strategy. Truth be told, people access the internet fairly differently than they did just years ago. Smartphones, tablets, and other advanced digital devices have taken over the digital marketing world in a way that we can’t avoid – and neither can your business. The …

Identifying Your Weak Points: Digital Campaign Structure

We see you’re on the digital space — you’ve got your website set up, Facebook page created, and now you’re anxiously waiting by your phone for the lines to fill up with potential customers. But one thing is wrong; it isn’t happening. For many businesses, there’s the realization that many must come to and understand — instantaneous ROI is rare. …

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Top 5 Reasons Why You Shouldn’t DIY Digital

Have you ever sat down to think about what just one hour of your time is worth? If not, it’s time for you to do the math – starting with the impact that every hour away from running your business has on its success. In a world where the Internet has become the go-to source of information for nearly everyone, …