For many industries and business owners, the holiday season can arrive fast and somewhat unexpected, leaving you to scramble to get your holiday marketing plans in place. Especially when you don’t have a professional marketing company on your side to aid in the process. Not to mention, when planning ahead of time is no longer an option, some common errors …
The Current World of Digital Strategy
In the tumultuous world that is the Covid19 Pandemic, changes are taking place across consumer behavior. Google recently rolled out a business guide to help us advertisers adjust and adapt our digital marketing strategy to meet those shifting consumer needs. Stay Ahead of the Changing Landscape Our daily lives have been radically altered, along with consumer’s expectations, habits, and buying …
How To Beat Writer’s Block
The written word is one we use to display a variety of different messages. Whether you are trying to update your clients on the latest company changes, or simply creating a new employee job listing — sometimes the words can escape you. And trust us, it happens to everyone! However, when that pesky writer’s block sinks in, it can be …
Search Engine Optimization – What Is It and How Does It Affect My Website?
Fun fact: Approximately 5.6 billion Google searches are performed every day. This breaks down into 228 million searches per hour, and 2 trillion searches per year! With a number this high, there is little doubt that tons of people are searching in Google for a business just like yours. When it comes to you or your competitor coming up at …
Lauren Persico Awarded 30 Under 30 by LIBN
We are excited to announce our own Lauren Persico has been awarded 30 Under 30 by Long Island Business News! The 30 Under 30 awards honor the bright and dynamic young professionals who are under the age of 30, who contribute to the Long Island community through public service and who have made significant strides in business. Her second recognition …