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Social Media Week Day 2: Reaching an Audience

Our Social Media Account Analysts are at it again and Social Media Week in NYC will not disappoint. People are talking about everything from page likes to generational differences, but a major topic of the day was audience. Below are some things that were covered in today’s classes. Keep these in mind when dealing with your business’s audience! Speak with the consumer …

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Social Media Week Day 1: Getting the Most out of Social Media Marketing

This week, a few of our wonderful Social Media Account Analysts are attending Social Media Week in New York City. This 4-day event brings together the best and the brightest of the evolving social media landscape and creates an opportunity for education and engagement. Our analysts have already brought back some useful tips and insight on how to get the most …

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Why Your Small Business Needs Social Media Marketing

“Find us on Facebook!” “Tweet us your feedback!” “Check out our reviews on Google+!” For most consumers, sayings like these have become common place when it comes to interacting with a brand or company. Why? Simply put, social media has become a valuable marketing strategy that businesses just cannot ignore. Now, that’s not to say that print ads and other …