Use Geofenced Advertising to Influence Conversion

Consumers these days are taking digital marketing cues and using social media to guide them through the purchase decision-making process more than ever before. So, wouldn’t it be great to have a way to show your target audience what you can offer in the moment — when they’re exactly where you need them to be? To influence purchase decisions the …

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9 Biggest Mistakes Of Self-Managed SEM Campaigns

Every business owner knows the feeling all too well: wanting control over most, if not all, aspects of your business – including digital marketing. However, as experts in the digital sphere, we know that taking a hands-on approach isn’t always the most effective way to succeed in all of your marketing efforts. Why? Unless you have all of the tools, …

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Google’s Algorithms Updating This Month: Are You Prepared?

By now, it’s no secret that the fastest way to increase your website’s exposure on Google and its search partners is through SEM, or Search Engine Marketing, but paid ads are not the only Google feature business owners should focus on.  A high rank on Google’s organic search listing will complement your SEM efforts, in addition to driving more users …

Ferocious Media Employee Spotlight: Meet Billy Mark

Your Ferocious Media account analysts and representatives work hard to stay up-to-date on the latest digital marketing industry advances to ensure your business has the best opportunity to flourish. Behind each Ferocious Media email or phone call you receive is a hard working and unique individual. Get to know the Ferocious Media team, the members that make up our well …