One of the most important factors of ranking in search engine results is having strong, quality content on your website. With every algorithm update, the search engines become smarter and more likely to read your site the same way a human would. On-page content should provide trustworthy answers to visitors who come seeking information about your product. There are several …
Why is Blogging Important For My Business
In today’s internet-based society, your business needs to have a powerful online presence in order to stand out among your competitors. One of the most cost-effective ways to create a strong online presence and drive traffic (or leads) to your website is blogging. Every time you publish a well-developed blog post, you are creating a new opportunity for someone to …
How to Set Up and Use Google Conversion Tracking for Phone Calls
It has long been known that to properly measure the success of a campaign you need to measure both online and offline conversions. Last year, Google introduced website call conversions to AdWords, but it remains fairly obscure, and it can be confusing to set up. When implemented correctly, it is a powerful way to identify and quantify calls from your …
Anatomy of a Google SERP
Take a look at the following infographic for a breakdown of the different sections within a Google Search Engine Results Page. Whether it be Paid Ads, Local Listings, and or Organic Listings, contact us today to find out how Ferocious Media can help your business maximize it’s web presence and drive more relevant traffic to your website(s) and social media …
3 Organic Search Predictions For 2015
A diminishing emphasis on “SEO” and the gravitation towards Web Presence Management/Optimization. The term “SEO” can have a bad rap. In the early days of Search Engine Optimization it was not uncommon for people to be practicing black hat optimization. This would involve exploiting loopholes with keyword stuffing, adding keywords in hidden text, and link buying. Things have since changed and …
