Infographic of 2025 Q4 results for advertising

Unleashing Ferocious Results: Our Q4 2025 Advertising Performance


At Ferocious Media, we don’t just meet industry standards. We shatter them. While other agencies get distracted by clicks and impressions, we stay focused on the hunt for high-intent leads for home service businesses. Our Q4 2025 data is officially in, and the numbers show exactly what happens when you stop chasing traffic and start chasing revenue.

Winning Where it Counts

Our strategy is simple: we target homeowners who are ready to book right now. By focusing on the most profitable demographics, we have driven down acquisition costs while keeping our clients’ schedules full.

  • 18.3% Lower Cost Per Paying Customer: This past December, our home service clients paid significantly less to acquire new business than the industry average. That means more room to scale and a better protected bottom line.
  • 27.5% Higher Closed ROAS: In November, for every dollar invested in advertising, our clients saw nearly 28% more revenue than their competitors.
  • 8.2% Higher Average Job Value: Quality matters more than quantity. In November, our ads attracted higher-value jobs. This resulted in higher revenue per truck roll than industry benchmarks.

The Power of Closed ROAS

We hang our hat on Closed Return on Ad Spend (ROAS). At its core, ROAS is a high-level key performance indicator that measures the amount of revenue your business earns for every dollar spent on advertising. While standard ROAS is a staple in PPC advertising for home service businesses, we take it a step further by focusing on “Closed” revenue. This represents the actual money that hits your bank account after a job is completed.

Closed ROAS reveals the true profitability of your leads. We use this data to identify keywords like “emergency furnace repair” that actually drive your bottom line. Our Q4 results prove that our targeted approach doesn’t just fill your calendar; it maximizes your profits.

Maximize Your ROI: Partner with Ferocious Media

Stop settling for average results and start dominating your local market. If you are ready to lower your acquisition costs and increase your average job value, our team is ready to help.
Contact us today to schedule a performance audit and see how we can fuel your growth in 2026.

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