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Search Engine Marketing has become one of the most effective ways to help increase sales for businesses. With everyone turning to the internet to find relevant information, Search Engine Marketing is a necessity for businesses looking to be seen! Done right, you are more likely to generate traffic to your website and increase the productivity of your business. Search Engine
Ever run into a situation where finding content to post on social media seems near impossible? Don’t worry, you’re not alone. Finding “engaging content” is only part of the battle, let alone choosing the best time to send it out. Even the most active and influential social media experts get stuck in a rut some days, so here are a
Search engine marketing is all about the numbers. How often are your ads being shown? How often are they being clicked on? How many of those clicks convert to a specific action? You can track these metrics through Google AdWords. Each one contains insights into specific aspects of your campaign’s performance, but it all starts with impression share: the number
Whether you’re new to social media or consider yourself an online networking pro, chances are you have a few questions from time to time. That’s why we at Ferocious Media have put together the following social media FAQs guide! Below, we cover everything from posting best practices to our blog-writing process. How do I give Ferocious Media access to my
We are often asked by SMB’s, “Why should we pay for branding in a PPC campaign?” It’s interesting that these same business owners often invest in a great location and dress their brand with a strong logo and signage. They promote their brand with wrapped vehicles, billboards, cable TV, radio, print, direct mail, display advertising and collateral materials. Branded search
A Local Universal “3-Pack” has replaced the horizontal carousel display on the search engine results page (SERP) as of late November 2014. 3-Pack results appear after the pay-per-click (PPC) results (top 3 links highlighted in a yellow box) and before organic results. This change appears on both desktop and mobile devices! There are two types of user actions possible from
