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73 articles on digital marketing.
In today’s fast paced environment there are many tactics you can use to improve your business’s visibility and gain more leads and prospects. One great method that is often overlooked is the value of exhibiting at business and industry conferences, trade shows and exhibitions. Here at Ferocious Medi
You’re a master with a hammer. You’re an artist with a paintbrush. Heck, you’re even a maestro when it comes to mowing your lawn. But there are a few things in life you should just leave to the experts — and digital marketing happens to be one of those things. Why? There’s lots that can
Having a hard time getting people to engage with your business? You may be overlooking a crucial part of your marketing strategy -- brand awareness! Brand awareness is the foundation for not just a successful marketing strategy, but for consumer trust and business growth. It is a major asset that ad
Marketing isn’t what it used to be a decade ago. Since then, it has gone from mass messaging to very strategic, targeted campaigns. From talking at consumers to talking with consumers, providing customer service in under 140 characters. For us marketers, it really is an exciting time. We now have an
Love is in the air, and with Valentine’s Day just a week away, we suggest you make sure it’s flowing through the digital airwaves as well! No, we’re not suggesting you join Match.com — unless of course you want to, then by all means! We’re talking about showing some tender love and care to your
ICYMI, sharing UGC on FB is great for boosting CTR and PV! Wait, WHAT?! SMH, NVM. No, this isn't a millennial fad. This weird lingo is very real in the digital marketing world. So to spare you from one too many Google or Urban Dictionary searches – which can lead to some NSFW definitions –
For our seasonal clients, this question is all too common. More often than not, we see many businesses cutting off their marketing efforts during their off-season, just to start back up at the beginning of their season the following year. It makes sense, right? Not exactly… While this method certain
Consider this - you are a parent, looking to take your child to a new day care, doctor, or even dentist. While you’ve read countless reviews and taken recommendations from friends or family, actually seeing the place before hand can provide some peace of mind. Sure viewing photos of a business is gr
I'm Joe, a Digital Manager of National Brands here at Ferocious Media, and I love this video: It’s a simple animated video that attempts to explain Google Ad Grants. The video shows a nonprofit organization distributing coats to children in need. Sadly, they run out of coats and leave one little gir
When it comes to succeeding in business, your brand is everything. And while developing a brand has a lot to do with what happens behind-the-scenes, remember that you as an individual (the business owner or an employee) also directly affect how people view your company. A key point that we’d like to
Desktop or mobile? It’s a question that many market researchers ask when creating a digital marketing strategy. Truth be told, people access the internet fairly differently than they did just years ago. Smartphones, tablets, and other advanced digital devices have taken over the digital marketing wo
We see you’re on the digital space -- you’ve got your website set up, Facebook page created, and now you’re anxiously waiting by your phone for the lines to fill up with potential customers. But one thing is wrong; it isn’t happening. For many businesses, there’s the realization that many must come
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