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73 articles on digital marketing.
Here's the thing about social media—it's all about trends. No matter what business you’re in, there's a trend for every career, market, and demographic. And it's essential to stay on top of these topics, as they can help you climb the social ladder to success and bring in more followers, engagement,
5 Reasons Why Digital Marketing is Important for Small Businesses Picture this: You’ve opened up a bakery in your hometown — a dream of yours since you were first able to mutter the words “baked goods.” And while business may seem to be off to a great start, down the line, you begin to notice
Now that we’ve reflected on the digital trends of 2020, it’s time to look forward! 2021 is finally here, and we’re just as excited as you for what’s to come. In 2020, we saw huge advancements and exciting new trends in the world of digital, and we expect this year to be no different. With
It has been quite a challenging year. In many ways, nothing is the same as it used to be. However, change doesn’t always necessarily have to be negative! Digital trends of this year have shown how adapting to new methods is entirely possible because of technological advancement. Many brands and busi
For many industries and business owners, the holiday season can arrive fast and somewhat unexpected, leaving you to scramble to get your holiday marketing plans in place. Especially when you don’t have a professional marketing company on your side to aid in the process. Not to mention, when planning
In the tumultuous world that is the Covid19 Pandemic, changes are taking place across consumer behavior. Google recently rolled out a business guide to help us advertisers adjust and adapt our digital marketing strategy to meet those shifting consumer needs. Stay Ahead of the Changing Landscape Our
The written word is one we use to display a variety of different messages. Whether you are trying to update your clients on the latest company changes, or simply creating a new employee job listing -- sometimes the words can escape you. And trust us, it happens to everyone! However, when that pesky
Fun fact: Approximately 5.6 billion Google searches are performed every day. This breaks down into 228 million searches per hour, and 2 trillion searches per year! With a number this high, there is little doubt that tons of people are searching in Google for a business just like yours. When it comes
From enterprise-level marketing managers to local business owners, one of the most common questions we hear is, “how do I know it’s working?” Beyond the KPI’s, the answer is an increase in more qualified inquiries and sales. That being said, while we can provide transparency down to keyword level le
All of our customers want their phones to ring and their emails to be filled with new business inquiries — this is not some big mystery. For that reason, it is no surprise that most businesses focus their marketing message on "call now," "buy now," "use this promo code," "while supplies last," etc.
If you are someone who fears change, the digital world is probably not for you. Updates come and go like LIRR trains (when they’re on schedule), and if you can’t keep up, your business may suffer as a result. Luckily, that’s why you’ve partnered with us. It’s our job to stay on top of these
Data: the double-edged sword of digital marketing. With nearly everything being quantified and tracked, online marketers have access to more information than ever before. Many times, this can lead to a case of too much of a good thing being a bad thing. With so much data available, it can be difficu
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