Social Media

95 articles on social media.

Social MediaDec 20, 2024
The Importance of Competitor Analysis in a Social Media Campaign
Discover why competitor analysis is crucial for a social media campaign. Examining competitors can enhance your strategy and drive results for your brand.
Digital MarketingSep 29, 2022
How to Write a Social Media Post for a Business
Social media encompasses many platforms, each of which is always changing. When you want to create solid social media posts that will generate engagement for your brand, it can be hard to keep up with this ever-changing digital jungle. However, with the perfect content writing strategy and the right
Digital MarketingSep 17, 2021
Old Social Media Trends That You Don’t Have to Worry About Anymore
Here's the thing about social media—it's all about trends. No matter what business you’re in, there's a trend for every career, market, and demographic. And it's essential to stay on top of these topics, as they can help you climb the social ladder to success and bring in more followers, engagement,
Social MediaJun 30, 2017
5 Facebook Marketing Mistakes to Avoid
In today’s hyper-connected, digital world, people spend a great deal of time on their phones, tablets and computers — allocating a significant portion of screen time to social media platforms like Facebook, Twitter and Instagram. This creates a great opportunity for advertisers to connect with curre
Social MediaMar 21, 2017
7 Spring Cleaning Tips For Your Social Presence
Spring has sprung, and though it may be hard to believe for those of us still fighting the bitter cold, birds will be chirping and flowers will be blooming before we know it! As we wait anxiously and prepare for the great outdoors to come alive again in all its glory this season, there’s something
Social MediaMar 3, 2017
#SMWNYC: The Evolution of Video & Social Advertising
This week, some of our organic and paid social media analysts took a trip to the Big Apple to attend Social Media Week 2017. As such, we’ll be sharing some of the things we learn along the way — enjoy! If there’s one point that was continuously hammered home at Social Media Week, it’s the
Social MediaMar 1, 2017
#SMWNYC: When It Comes to Social, You Don’t Have to Be Everywhere
This week, some of our organic and paid social media analysts took a trip to the Big Apple to attend Social Media Week 2017. As such, we’ll be sharing some of the things we learn along the way — enjoy! While baby boomers seem to be firmly planted on Facebook, and Generation X and Y
Social MediaFeb 24, 2017
How to Achieve Your Brand’s Happily Ever After
"Once upon a time in the world of social media, there lived a brand. This particular brand was starving for an identity and he knew he needed one quick before he fell into the shadows, where all the dime-a-dozen brands go to live out their remaining days. This brand was smart though, and he knew
Social MediaFeb 3, 2017
Inside the Huddle: The Big Game on Social
Justifying an expense of $5 million for 30 seconds during the Big Game sure is proof of brand confidence -- wouldn’t you agree? Each year, over 100 million people turn their attention to two teams throwing a ball back and forth for an average of four hours. But let’s be real with ourselves here --
Social MediaJan 12, 2017
This Month in Social Media: January 2017
The world of social media is constantly changing — and with so many platforms and algorithms out there, it’s hard to keep up. That’s why we provide our clients and followers with This Month in Social — where we highlight the biggest changes in social media and how we prepare to tackle them. Instagra
Social MediaDec 7, 2016
This Month in Social: December 2016
The world of social media is constantly changing – and with so many platforms and algorithms out there, it’s hard to keep up. That’s why we provide our clients and followers with This Month in Social – where we highlight the biggest changes in social media and how we prepare to tackle them. Snapchat
Social MediaNov 9, 2016
2016 Facebook Global Partner Summit: Key Takeaways
If there’s one point that was driven home at the 2016 Facebook Global Partner Summit, it’s this: Whereas five years ago Facebook was built for generating Page Likes and engagement, today it’s evolved into a platform for driving real business results. And as the social network continues to mature, br