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Google updates its search algorithm anywhere from 500-600 times a year. While these changes are designed to more effectively prioritize information on the web, they can be frustrating for businesses. The Google optimization strategies that were used last year may no longer be as effective. That is why it is so important to stay up-to-date on the latest optimization marketing
This week our Employee Spotlight is on SEM Department Manager, Joanna Gelo. When Joanna began her career at Ferocious Media, she was thrilled to become a part of a relatively new and rapidly growing marketing field. She is always looking for new ways to excel in an ever changing and growing industry. Search Engine Marketing is one of the best ways
Marketing is no longer a simple, predictive process. Social media platforms have created an ever changing relationship between the business and the consumer. Companies need to keep people interested, whether they are a prospective customer or someone who is already familiar with the brand. Agile marketing is the common response to this complexity. Through building, testing, measuring, learning, refining and
This week, the Spotlight’s on Senior Social Media Account Manager, Jamie Flynn. Recently promoted to her new role, she’s seized every opportunity to become an authority in her field. Jamie spends her days managing a team internally as well as taking on a full load of social media campaigns for Ferocious Media’s clients. To say that she’s customer service oriented
If you’re one of the many business savvy people out there using Pinterest to brand your company, then you’re already ahead of the game. Since its inception, Pinterest’s growth has been astronomical. The platform is unique – an online “pinboard” where posters can pin or bookmark photos, recipes, articles, infographs – basically anything they find relevant to their own unique
In the Spotlight this week is Search Engine Marketing Manager, Brian McLaughlin. Brian McLaughlin has been with Ferocious Media since the summer of 2012. Throughout his tenure with the company, he’s become an employee you can count on. His day-to-day is always busy, concerned with maintaining various Search Engine Marketing campaigns for many clients. He says, “What I find most