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Quick Tip: Respond to Online Inquiries

Last week I was researching local tire dealers to see who had my tires in stock and who had the ability to change them rather quickly. I did a simple Google search for the brand of tires in my town.  Five local dealers came up, all of which I am familiar with. Since I was at work, I wasn’t about …

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The Importance of Your Ads Mirroring Your Landing Pages

Generally speaking, landing pages are extremely important components for web browsing and online marketing. When building SEM ads to represent your business and services, a crucial factor to keep in mind is relevance. Your ads should have a very clear message and a strong call-to-action, which should mirror the landing pages they are linked to. If you are offering a …