Social media encompasses many platforms, each of which is always changing. When you want to create solid social media posts that will generate engagement for your brand, it can be hard to keep up with this ever-changing digital jungle. However, with the perfect content writing strategy and the right time and effort applied, you’ll find that accomplishing your business goals …
Old Social Media Trends That You Don’t Have to Worry About Anymore
Here’s the thing about social media—it’s all about trends. No matter what business you’re in, there’s a trend for every career, market, and demographic. And it’s essential to stay on top of these topics, as they can help you climb the social ladder to success and bring in more followers, engagement, and growth! However, it’s easy to fall behind and …
5 Facebook Marketing Mistakes to Avoid
In today’s hyper-connected, digital world, people spend a great deal of time on their phones, tablets and computers — allocating a significant portion of screen time to social media platforms like Facebook, Twitter and Instagram. This creates a great opportunity for advertisers to connect with current and prospective clients, via both paid and organic social media marketing campaigns. (The most …
7 Spring Cleaning Tips For Your Social Presence
Spring has sprung, and though it may be hard to believe for those of us still fighting the bitter cold, birds will be chirping and flowers will be blooming before we know it! As we wait anxiously and prepare for the great outdoors to come alive again in all its glory this season, there’s something else we hope will re-emerge …
#SMWNYC: The Evolution of Video & Social Advertising
This week, some of our organic and paid social media analysts took a trip to the Big Apple to attend Social Media Week 2017. As such, we’ll be sharing some of the things we learn along the way — enjoy! If there’s one point that was continuously hammered home at Social Media Week, it’s the importance of video — and …
