Blog
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Ever run into a situation where finding content to post on social media seems near impossible? Don’t worry, you’re not alone. Finding “engaging content” is only part of the battle, let alone choosing the best time to send it out. Even the most active and influential social media experts get stuck in
Search engine marketing is all about the numbers. How often are your ads being shown? How often are they being clicked on? How many of those clicks convert to a specific action? You can track these metrics through Google AdWords. Each one contains insights into specific aspects of your campaign’s pe
Whether you’re new to social media or consider yourself an online networking pro, chances are you have a few questions from time to time. That’s why we at Ferocious Media have put together the following social media FAQs guide! Below, we cover everything from posting best practices to our blog-writi
We are often asked by SMB’s, “Why should we pay for branding in a PPC campaign?” It’s interesting that these same business owners often invest in a great location and dress their brand with a strong logo and signage. They promote their brand with wrapped vehicles, billboards, cable TV, radio, print,
A Local Universal “3-Pack” has replaced the horizontal carousel display on the search engine results page (SERP) as of late November 2014. 3-Pack results appear after the pay-per-click (PPC) results (top 3 links highlighted in a yellow box) and before organic results. This change appears on both des
Jump on Google's Carousel! No, not that kind of carousel! Google has changed the way it displays local results for major categories with a new feature that is worth optimizing! Have you noticed the new Google Local Carousel at the top of a Google search? Find out what it does and how your business c
The fourth and final day of Social Media Week NYC was all about branding. We all want our brand to succeed and be first in the minds of consumers. Read the five tips below to learn how to grow your company’s brand! 1. Create a sense of community. In a class called “How Today’s
Our Social Media Account Analysts are at it again and Social Media Week in NYC will not disappoint. People are talking about everything from page likes to generational differences, but a major topic of the day was audience. Below are some things that were covered in today’s classes. Keep these in mi
On the third day of Social Media Week in NYC, Chief Marketing Officer of Meltwater Valerie Fawzi gave our Social Media Account Analysts some insight on corporate communication in a class called “The Last Piece of the Marketing Puzzle”. Whether it’s internally with employees or externally with consum
Ferocious Media's Senior Executive Vice President and Partner, Lauren Persico and Andrew Dell’Aglio, SVP of Channel Sales recently attended the International Technology Rental Association (ITRA) Conference at Bally's Hotel & Casino in Las Vegas. This year's conference focused heavily on helping ITRA
With the large amount of competition out there, strengthening your customer service skills is extremely important when trying to generate repeat customers. It’s important to make sure that your customer service representative(s) has the right skills for handling your customers’ needs. Managing expec
This week, a few of our wonderful Social Media Account Analysts are attending Social Media Week in New York City. This 4-day event brings together the best and the brightest of the evolving social media landscape and creates an opportunity for education and engagement. Our analysts have already brou
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