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# Ferocious Media

Trusted by hundreds of home service and franchise businesses for their digital marketing needs

## Sitemaps

- [XML Sitemap](https://ferociousmedia.com/sitemap.xml): Contains all public & indexable URLs for this website.

## Posts

- [Blog](https://ferociousmedia.com/recent-news/)
- [How Long Does It Take To Index A New Website On Google](https://ferociousmedia.com/recent-news/how-long-does-it-take-to-index-a-new-website-on-google/) - On average, it can take anywhere from two days to three months to rank a new website on Google. There are however certain measures that can be taken during the website launch process to expedite this process. Check Your Code - When launching a new website, always make sure to double check that there are no
- [A Ferocious Approach to Fixing Your GBP and Winning More Contractor Leads](https://ferociousmedia.com/recent-news/google-business-profile-tips-for-contractors/) - Learn how to ferociously optimize your Google Business Profile (GBP) to generate more leads for your plumbing, HVAC, or home service business in 2026.
- [The Apple Business Revolution: What Plumbers and HVAC Pros Need to Know for April 14th](https://ferociousmedia.com/recent-news/april-2026-apple-business-update/) - Optimize your home service brand for Apple’s April 14 launch. Let Ferocious Media help you master Maps ads and Tap to Pay trust today.
- [Is Google’s AI Overview Stealing Your Leads? The New SEO Rules for Home Service Contractors](https://ferociousmedia.com/recent-news/ai-overviews-and-home-service-seo/) - Learn how Google AI Overviews are changing SEO for plumbers, HVAC, and home service contractors, and what your business can do to stay visible and generate leads.
- [Unleashing Ferocious Results: Our Q4 2025 Advertising Performance](https://ferociousmedia.com/recent-news/q4-2025-home-service-advertising-performance-results/) - See how Ferocious Media shattered industry standards in Q4 2025 with lower acquisition costs and higher Closed ROAS for home service businesses.
- [Twenty Years of Ferocious Media: A Founder Q&A on Staying Relevant, Efficient, and Accountable](https://ferociousmedia.com/recent-news/ferocious-media-20-years/) - Discover how Ferocious Media has spent 20 years driving smarter digital marketing results for home service businesses nationwide.
- [Does Blogging Still Matter for SEO in the Age of AI?](https://ferociousmedia.com/recent-news/blogging-for-seo-and-ai/) - Learn how blogs drive real home services SEO results in an AI-driven search world. Ferocious Media shows you how to strengthen visibility and win more leads.
- [GBP Radius Tightening: Why “Near Me” is Volatile Going Into 2026](https://ferociousmedia.com/recent-news/tightening-gbp-radius/) - Learn why Google is shrinking GBP radius boundaries and how home service businesses can maintain visibility with stronger proximity and authority signals.
- [The Real Way to Measure Home Services SEO Success (Beyond Rankings)](https://ferociousmedia.com/recent-news/measuring-home-services-seo-success/) - Discover the real metrics that define home services SEO success today. Learn how engagement, conversions, content strength, and AI insights shape growth.
- [Seasonal Strategy: Winter HVAC + Holiday Slowdowns](https://ferociousmedia.com/recent-news/winter-hvac-digital-marketing-strategy/) - Learn how HVAC companies can boost visibility, generate leads, and stay profitable through winter and holiday slowdowns with proven digital strategies.
- [How AI-Driven Automation Is Redefining PPC in 2026](https://ferociousmedia.com/recent-news/ai-driven-ppc/) - Discover how AI-powered automation is transforming PPC advertising in 2026, including smarter bidding, audience targeting, creative optimization, and more
- [Reclaiming Clicks in a No-Click World: The 2025 SEO Shift for Service Brands](https://ferociousmedia.com/recent-news/reclaiming-clicks-in-a-no-click-world-the-2025-seo-shift-for-service-brands/) - Organic click-through rate (CTR) has always been a north star for SEO performance, but that metric is changing fast. In 2024, across major home-service verticals, we saw average CTRs drop by nearly 18% year over year, even when rankings held steady. At first glance, it might look like search is failing. But that’s not the
- [The Benefits of Hiring an All-in-One Digital Marketing Agency](https://ferociousmedia.com/recent-news/the-benefits-of-hiring-an-all-in-one-digital-marketing-agency/) - Discover how an all-in-one digital marketing agency saves time, reduces costs, and drives growth for home service businesses with one unified strategy.
- [The Secret to Winning With LSAs: Reviews First, Speed Second](https://ferociousmedia.com/recent-news/the-secret-to-winning-with-lsas-reviews-first-speed-second/) - Discover why reviews are the #1 ranking factor in Google Local Services Ads (LSAs) and how messaging and response speed multiply your lead flow.
- [The Importance of Competitor Analysis in a Social Media Campaign](https://ferociousmedia.com/recent-news/the-importance-of-competitor-analysis-in-a-social-media-campaign/) - Discover why competitor analysis is crucial for a social media campaign. Examining competitors can enhance your strategy and drive results for your brand.
- [Ferocious Media Joins Forces With Blue Collar Success Group in Strategic Partnership](https://ferociousmedia.com/recent-news/ferocious-media-joins-forces-with-blue-collar-success-group-in-strategic-partnership/) - Ferocious Media and Blue Collar Success Group announce a strategic partnership that will help take home service companies to the next level.
- [Mayor Bloomberg Wants NYC to be The "Digital City"](https://ferociousmedia.com/recent-news/mayor-bloomberg-wants-nyc-to-be-the-digital-city/) - Ferocious Media 535 Broad Hollow Rd, Melville, NY 11747 www.drivenlocal.com 1-800-454-9103 _________________________________________________________________ Today Mayor Bloomberg and Rachel Sterne (the city's first ever chief digital officer) had a press conference in Manhattan presenting their "Road Map for a Digital City" today. The 60-page report, created by Sterne and others during her first 90 days
- ["American Idol" is no longer the TV Monster of social media](https://ferociousmedia.com/recent-news/american-idol-is-no-longer-the-tv-monster-of-social-media/) - Ferocious Media 535 Broad Hollow Rd, Melville, NY 11747 www.drivenlocal.com 1-800-454-9103 _________________________________________________________ After 10 seasons of the Fox T.V. hit series, "American Idol" they lost that special something. In its first season, rival singing competition "The Voice" on NBC is already laying claim to the title of most engaging show on TV. According to
- [Google Tests New Layout for Organic Desktop Searches](https://ferociousmedia.com/recent-news/google-tests-new-layout-for-organic-desktop-searches/) - Google is always updating and tweaking their products to improve results - have you spotted the latest change? In early June, it was announced that Google is testing a new Material Design layout for desktop searches. This new, updated look is designed to unify Google’s products, while making a few aesthetic changes to their search
- [Youtube vs. Facebook Native Video](https://ferociousmedia.com/recent-news/youtube-vs-facebook-native-video/) - As an avid YouTuber, I’ve been very much against the idea of Facebook video since the day it was introduced. However, recently I’ve jumped on the bandwagon… Well, kind of. I’ve seen firsthand that Facebook drastically reduces the reach of Youtube embeds compared to their native player. If you already have an audience that you’ve
- [Google Fonts Redesigned Their Site... And It’s Awesome!](https://ferociousmedia.com/recent-news/google-fonts-redesigned-their-site-and-its-awesome/) - If you didn’t already know, Google likes offering free things. Since 1998, they have been giving Santa Claus a run for his money with their offerings and services. In almost a perverse manner, Google loves to buy expensive tech, code and digital services and leave the industry scratching it’s head when it open sources the
- [Google is Alphabet?! Alphabet is Google?!  Google’s Restructuring and What it Means](https://ferociousmedia.com/recent-news/google-is-alphabet-alphabet-is-google-googles-restructuring-and-what-it-means/) - Yesterday, in a letter from CEO Larry Page, it was announced that Google, as a part of a corporate restructure, is now a part of the newly formed parent company Alphabet. “So wait, someone acquired Google?” Not exactly. Alphabet is a newly created company that is described as “mostly a collection of companies” by
- [Ferocious Media has been named a 2022 Google Premier Partner](https://ferociousmedia.com/recent-news/ferocious-media-has-been-named-a-2022-google-premier-partner/) - Ferocious Media, a digital marketing agency, has achieved 2022 Premier Partner status in the Google Partners program. Ferocious Media’s team of experts provides comprehensive digital marketing services for businesses across the United States. “I am proud and thrilled for our All-Star team of Google Ads Experts at Ferocious to have achieved this incredible achievement. This
- [Why We Love Digital Marketing](https://ferociousmedia.com/recent-news/why-we-love-digital-marketing/) - Marketing isn’t what it used to be a decade ago. Since then, it has gone from mass messaging to very strategic, targeted campaigns. From talking at consumers to talking with consumers, providing customer service in under 140 characters. For us marketers, it really is an exciting time. We now have an endless supply of analytic
- [What Makes a Tweet Engaging?](https://ferociousmedia.com/recent-news/what-makes-a-tweet-engaging/) - Twitter provides businesses with the ability to create a following in their area. Every Tweet is an opportunity for a company to strengthen their relationship with their followers. Therefore, it is important to understand what makes certain Tweets more engaging than others. Why are people more likely to Retweet one Tweet over another? Twitter recently
- [Top 5 Google Easter Eggs - 2014](https://ferociousmedia.com/recent-news/top-5-google-easter-eggs-2014/) - Top 5 Google Easter Eggs 2014 Looking to kill some time during your lunch break? It's okay, we won't tell. Try out our five favorite Google Easter Eggs from 2014! Askew - Looking to see things from a different perspective? Google "Askew" and watch your search results get a little shifty. Festivus - There is a
- [The Importance of Incorporating the Good Ol’ “RASCIL” Factors](https://ferociousmedia.com/recent-news/the-importance-of-incorporating-the-good-ol-rascil-factors/) - First things first, the ad that answers the questions gets the phone calls! A while back, Yellow Pages came up with the idea of the “RASCIL” factors to help companies in advertising. With technology and the advertising game changing - these factors still come in handy today, especially in creating an online presence through your
- [Meet Kevin Szypula: CEO, Partner, Basically Head of Everything](https://ferociousmedia.com/recent-news/meet-kevin-szypula-ceo-partner-basically-head-of-everything/) - Remember when the internet wasn’t even really a thought in anyone’s mind? We can’t either, but there was a point when business owners weren’t using digital platforms to their fullest potential in order to grow. In 2006 however, things started to change - that’s when Ferocious Media was founded to help local businesses succeed online.
- [What is a Balanced Website Design and Why is it Important?](https://ferociousmedia.com/recent-news/what-is-a-balanced-website-design-and-why-is-it-important/) - A balanced design of your website is just as important as the content you put in it. An unbalanced design can be overwhelming for the user and cause frustration, at which point the user will probably bounce off your page and find a more pleasing site to navigate through. Visual design is a very important
- [Old Social Media Trends That You Don't Have to Worry About Anymore](https://ferociousmedia.com/recent-news/old-social-media-trends-that-you-dont-have-to-worry-about-anymore/) - Here's the thing about social media—it's all about trends. No matter what business you’re in, there's a trend for every career, market, and demographic. And it's essential to stay on top of these topics, as they can help you climb the social ladder to success and bring in more followers, engagement, and growth! However, it's
- [Tilted House Consulting and Ferocious Media Group Announce Strategic Merger](https://ferociousmedia.com/recent-news/tilted-house-consulting-and-ferocious-media-group-announce-strategic-merger/) - Tilted House Consulting and Ferocious Media Group have merged, combining expertise in marketing, strategy, and digital solutions to offer enhanced services to clients.
- [Why is a Website Redesign Important for a Business?](https://ferociousmedia.com/recent-news/why-is-a-website-redesign-important-for-a-business/) - What are the Benefits of a Website Redesign? In the digital jungle, only the fiercest businesses survive. Your website is your territory, your hunting ground. But what happens when your terrain becomes outdated, uninviting, or difficult to navigate? Nowadays, most people rely on websites to gather information about products or services before they decide to
- [12 Days of Digital Marketing](https://ferociousmedia.com/recent-news/12-days-of-digital-marketing/) - It’s the most wonderful time of the year! And while many have gifts, food, and traveling in mind, we’re here to offer a friendly reminder for business owners out there: Digital marketing is an essential part of any successful business strategy, and it's important to make sure you're taking advantage of it during the holiday
- [How to Write a Social Media Post for a Business](https://ferociousmedia.com/recent-news/how-to-write-a-social-media-post-for-a-business/) - Social media encompasses many platforms, each of which is always changing. When you want to create solid social media posts that will generate engagement for your brand, it can be hard to keep up with this ever-changing digital jungle. However, with the perfect content writing strategy and the right time and effort applied, you’ll find
- [A Business Owner's Guide to Google Local Service Ads](https://ferociousmedia.com/recent-news/a-business-owners-guide-to-google-local-service-ads/) - First introduced for select advertisers in 2017, the Google Locals Services Ad platform combines the precision targeting of the Google Search Ads platform with pay-per-lead budgeting centered specifically around generating leads for your business. Moreover, the Google Local Service Ads platform provides embedded social proof for select businesses with the Google Guarantee badge, giving searchers
- [Why Reviews Are Important for Your Business](https://ferociousmedia.com/recent-news/why-reviews-are-important-for-your-business/) - While reviews and ratings have been around for only two decades, they’ve become integral to customer experience. Now it’s hard to imagine hiring a company for a service without knowing about their reviews. Whether it's home services, healthcare, or apparel and consumables, client feedback plays a vital role in the purchase cycle of almost all
- [Digital Marketing for Plumbers: How to Grow Your Business in the Online World](https://ferociousmedia.com/recent-news/digital-marketing-for-plumbers-how-to-grow-your-business-in-the-online-world/) - Did you know that as of 2022, there are 128,861 plumbing businesses in the United States, a two percent increase from 2021? Plumbers, you know that we all need one eventually! And when we do, it's usually for an emergency. Nothing beats walking into your house and sloshing through water on your wooden floors! It's
- [New Director of SEO: Get to Know Emily Hedlund](https://ferociousmedia.com/recent-news/new-director-of-seo-get-to-know-emily-hedlund/) - The world of digital marketing is constantly changing and evolving. One of the most important aspects that every company needs to focus on is SEO. Search engine optimization, or SEO, can be a complicated topic, but it is essential for success in today's business environment. Our team utilizes our SEO marketing strategies to generate traffic
- [Is Your Website Design Driving Customers Away?](https://ferociousmedia.com/recent-news/is-your-website-design-driving-customers-away/) - A recent study found that it takes only 0.05 seconds for a customer to form an opinion on your website. In those seconds, customers determine if your website is worth staying on or leaving behind. If your website isn't engaging, personable, or highly functional, people can lose interest. Plus, if it suffers from bad design,
- [Measuring Real Results: What Are You Counting as Leads?](https://ferociousmedia.com/recent-news/measuring-real-results-what-are-you-counting-as-leads/) - Questions to Ask Your Digital Marketing Agency About Leads Your digital marketing agency may report getting your business an astronomical amount of leads, but your client base hasn't grown, and your profits are stagnant. Why is that? The likely answer is that they're counting every phone call and form submission as a lead — a
- [How to Set SMART Marketing Goals for Your Home Services Business](https://ferociousmedia.com/recent-news/how-to-set-smart-marketing-goals-for-your-home-services-business/) - The home service industry is growing, and it's only set to grow more and more in the coming years. And with more people getting into the industry each day, anyone running a home service business will have to anticipate a rising number of competitors. To combat this, you'll need to develop a great marketing strategy:
- [Stop Optimizing Towards Leads and Optimize Towards Revenue](https://ferociousmedia.com/recent-news/stop-optimizing-towards-leads-and-optimize-towards-revenue/) - What is the difference between businesses that profit from their ads and those that do not? Simple: Many home service companies think business is about getting leads when it's really about earning revenue from ads. Today, one of the best ways to increase your business's profitability is through Google Ads’ revenue matchback. The reality is
- [5 Resolutions For a Better Digital Strategy in 2022](https://ferociousmedia.com/recent-news/5-resolutions-for-a-better-digital-strategy-in-2022/) - We’re well into 2022, and it’s only just the beginning! Businesses are constantly trying to stay on top of their game and make the most out of their resources. With this in mind, it's no surprise that many companies are now implementing digital strategies into their business plans to promote themselves better and reach new
- [The Wrong Impression About Impressions](https://ferociousmedia.com/recent-news/the-wrong-impression-about-impressions/) - Programmatic advertising is one of the most important mediums a brand can use to promote its business. Unfortunately, many marketers make the mistake of focusing solely on lead generation tactics and forgetting that branding and awareness tactics are equally as important to a healthy marketing mix. Some assume that programmatic ads are only meant to
- [The Importance of Mental Well-Being While Working Remotely](https://ferociousmedia.com/recent-news/the-importance-of-mental-well-being-while-working-remotely/) - Mental well-being is important for everyone, and it's a subject that we've been exploring this month at Ferocious. We all know the benefits of working from home: less stress from commuting, more flexible hours, and extra time with family. However, no matter how much easier it may seem, working from home can take a toll
- [Ferocious Media's Guide to Google My Business](https://ferociousmedia.com/recent-news/ferocious-medias-guide-to-google-my-business/) - Local SEO is a huge part of what we do at Ferocious Media and you can’t mention local SEO without immediately thinking about Google My Business (GMB). We’re here to guide you through the number one tool to achieving local success, Google My Business. What Is Google My Business? Google My Business is a tool
- [Why Digital Marketing is Important for Small Businesses](https://ferociousmedia.com/recent-news/why-digital-marketing-is-important-for-small-businesses/) - 5 Reasons Why Digital Marketing is Important for Small Businesses Picture this: You’ve opened up a bakery in your hometown — a dream of yours since you were first able to mutter the words “baked goods.” And while business may seem to be off to a great start, down the line, you begin to notice
- [What Is Local Search and Why Is It Important for SEO?](https://ferociousmedia.com/recent-news/what-is-local-search-and-why-is-it-important-for-seo/) - Imagine this - it’s 5pm and you’re getting hungry. For whatever reason you have an intense craving for sushi. So what are you to do? You’re more than likely going to pull out your phone, navigate to Google, type in “sushi near me” and pick the spot you want to grab dinner at. But how
- [Digital Trends to Look Forward to in 2021](https://ferociousmedia.com/recent-news/digital-trends-to-look-forward-to-in-2021/) - Now that we’ve reflected on the digital trends of 2020, it’s time to look forward! 2021 is finally here, and we’re just as excited as you for what’s to come. In 2020, we saw huge advancements and exciting new trends in the world of digital, and we expect this year to be no different. With
- [A Look Back at the Digital Trends of 2020](https://ferociousmedia.com/recent-news/a-look-back-at-the-digital-trends-of-2020/) - It has been quite a challenging year. In many ways, nothing is the same as it used to be. However, change doesn’t always necessarily have to be negative! Digital trends of this year have shown how adapting to new methods is entirely possible because of technological advancement. Many brands and businesses have created new, exciting
- [The Dos and Don'ts of Holiday Campaigns](https://ferociousmedia.com/recent-news/the-dos-and-donts-of-holiday-campaigns/) - For many industries and business owners, the holiday season can arrive fast and somewhat unexpected, leaving you to scramble to get your holiday marketing plans in place. Especially when you don’t have a professional marketing company on your side to aid in the process. Not to mention, when planning ahead of time is no longer
- [The Current World of Digital Strategy](https://ferociousmedia.com/recent-news/the-current-world-of-digital-strategy/) - In the tumultuous world that is the Covid19 Pandemic, changes are taking place across consumer behavior. Google recently rolled out a business guide to help us advertisers adjust and adapt our digital marketing strategy to meet those shifting consumer needs. Stay Ahead of the Changing Landscape Our daily lives have been radically altered, along with
- [How To Beat Writer’s Block](https://ferociousmedia.com/recent-news/how-to-beat-writers-block/) - The written word is one we use to display a variety of different messages. Whether you are trying to update your clients on the latest company changes, or simply creating a new employee job listing -- sometimes the words can escape you. And trust us, it happens to everyone! However, when that pesky writer’s block
- [Search Engine Optimization - What Is It and How Does It Affect My Website?](https://ferociousmedia.com/recent-news/search-engine-optimization-what-is-it-and-how-does-it-affect-my-website/) - Fun fact: Approximately 5.6 billion Google searches are performed every day. This breaks down into 228 million searches per hour, and 2 trillion searches per year! With a number this high, there is little doubt that tons of people are searching in Google for a business just like yours. When it comes to you or
- [Lauren Persico Awarded 30 Under 30 by LIBN](https://ferociousmedia.com/recent-news/lauren-persico-awarded-30-under-30-by-libn/) - We are excited to announce our own Lauren Persico has been awarded 30 Under 30 by Long Island Business News! The 30 Under 30 awards honor the bright and dynamic young professionals who are under the age of 30, who contribute to the Long Island community through public service and who have made significant strides
- [Gmail Ads: What's New and How to Boost Performance](https://ferociousmedia.com/recent-news/gmail-ads-whats-new-and-how-to-boost-performance/) - Gmail Ads, also known as Gmail Sponsored Promotions (GSPs), made their comeback in 2015. Since then, we have been utilizing these campaigns as an extremely cost-effective way to reach target audiences where they’re likely to be found multiple times per day — in their Gmail inbox. Google recently announced changes to the way Gmail ads
- [5 Facebook Marketing Mistakes to Avoid](https://ferociousmedia.com/recent-news/5-facebook-marketing-mistakes-to-avoid/) - In today’s hyper-connected, digital world, people spend a great deal of time on their phones, tablets and computers — allocating a significant portion of screen time to social media platforms like Facebook, Twitter and Instagram. This creates a great opportunity for advertisers to connect with current and prospective clients, via both paid and organic social
- [5 Tips for Enhancing Your Website](https://ferociousmedia.com/recent-news/5-tips-for-enhancing-your-website/) - SEM, SEO, social media marketing, local listings — at the end of the day, what all of these digital marketing efforts come down to is getting more traffic to your business — whether it is actual foot traffic into your location or web traffic to your landing page. But, in order to see success in
- [Why Outsourcing Doesn’t Mean You’re “Hands Off”](https://ferociousmedia.com/recent-news/why-outsourcing-doesnt-mean-youre-hands-off/) - From enterprise-level marketing managers to local business owners, one of the most common questions we hear is, “how do I know it’s working?” Beyond the KPI’s, the answer is an increase in more qualified inquiries and sales. That being said, while we can provide transparency down to keyword level lead-tracking, your input, in terms of
- [Ferocious Media Is Proud to Announce Our Very Own Executive Circle Honoree, Lauren Persico!](https://ferociousmedia.com/recent-news/ferocious-media-is-proud-to-announce-our-very-own-executive-circle-honoree-lauren-persico/) - Age ain't nothin' but a number — just ask Lauren Persico, our Senior Executive Vice President and the youngest recipient of Long Island Business News’ Executive Circle Award! The Executive Circle Awards celebrates c-suites, directors and other senior level executives who consistently demonstrate remarkable leadership skills, integrity, values, vision, commitment to excellence, company performance, community
- [Am I on the Right Digital Advertising Platform?](https://ferociousmedia.com/recent-news/am-i-on-the-right-digital-advertising-platform/) - With so many digital advertising options in 2017, it is easy to choose the wrong platform, or not choose one at all. From Google to Facebook to Snapchat, you may be asking yourself — “Do I really need to be on every online advertising platform?” The answer will surprise you. Your customers spend their free
- [Know How to Communicate with Your Future Customers](https://ferociousmedia.com/recent-news/know-how-to-communicate-with-your-future-customers/) - All of our customers want their phones to ring and their emails to be filled with new business inquiries — this is not some big mystery. For that reason, it is no surprise that most businesses focus their marketing message on "call now," "buy now," "use this promo code," "while supplies last," etc. These calls
- [What’s New in Digital: Recent Updates](https://ferociousmedia.com/recent-news/whats-new-in-digital-recent-updates/) - If you are someone who fears change, the digital world is probably not for you. Updates come and go like LIRR trains (when they’re on schedule), and if you can’t keep up, your business may suffer as a result. Luckily, that’s why you’ve partnered with us. It’s our job to stay on top of these
- [Are You Paying Attention to These Online Marketing KPIs?](https://ferociousmedia.com/recent-news/are-you-paying-attention-to-these-online-marketing-kpis/) - Data: the double-edged sword of digital marketing. With nearly everything being quantified and tracked, online marketers have access to more information than ever before. Many times, this can lead to a case of too much of a good thing being a bad thing. With so much data available, it can be difficult to determine what
- [7 Spring Cleaning Tips For Your Social Presence](https://ferociousmedia.com/recent-news/7-spring-cleaning-tips-for-your-social-presence/) - Spring has sprung, and though it may be hard to believe for those of us still fighting the bitter cold, birds will be chirping and flowers will be blooming before we know it! As we wait anxiously and prepare for the great outdoors to come alive again in all its glory this season, there’s something
- [3 Reasons to Exhibit at a Business Trade Show or Exposition](https://ferociousmedia.com/recent-news/3-reasons-to-exhibit-at-a-business-trade-show-or-exposition/) - In today’s fast paced environment there are many tactics you can use to improve your business’s visibility and gain more leads and prospects. One great method that is often overlooked is the value of exhibiting at business and industry conferences, trade shows and exhibitions. Here at Ferocious Media we sponsor, exhibit and attend many of
- [#SMWNYC: The Evolution of Video & Social Advertising](https://ferociousmedia.com/recent-news/smwnyc-the-evolution-of-video-social-advertising/) - This week, some of our organic and paid social media analysts took a trip to the Big Apple to attend Social Media Week 2017. As such, we’ll be sharing some of the things we learn along the way — enjoy! If there’s one point that was continuously hammered home at Social Media Week, it’s the
- [#SMWNYC: When It Comes to Social, You Don’t Have to Be Everywhere](https://ferociousmedia.com/recent-news/smwnyc-when-it-comes-to-social-you-dont-have-to-be-everywhere/) - This week, some of our organic and paid social media analysts took a trip to the Big Apple to attend Social Media Week 2017. As such, we’ll be sharing some of the things we learn along the way — enjoy! While baby boomers seem to be firmly planted on Facebook, and Generation X and Y
- [How to Achieve Your Brand's Happily Ever After](https://ferociousmedia.com/recent-news/how-to-achieve-your-brands-happily-ever-after/) - "Once upon a time in the world of social media, there lived a brand. This particular brand was starving for an identity and he knew he needed one quick before he fell into the shadows, where all the dime-a-dozen brands go to live out their remaining days. This brand was smart though, and he knew
- [Digital Marketing: Why You Shouldn't DIY](https://ferociousmedia.com/recent-news/digital-marketing-why-you-shouldnt-diy/) - You’re a master with a hammer. You’re an artist with a paintbrush. Heck, you’re even a maestro when it comes to mowing your lawn. But there are a few things in life you should just leave to the experts — and digital marketing happens to be one of those things. Why? There’s lots that can
- [Why You NEED A Brand Awareness Campaign](https://ferociousmedia.com/recent-news/why-you-need-a-brand-awareness-campaign/) - Having a hard time getting people to engage with your business? You may be overlooking a crucial part of your marketing strategy -- brand awareness! Brand awareness is the foundation for not just a successful marketing strategy, but for consumer trust and business growth. It is a major asset that adds value to the products
- [How to Love Your Digital Persona](https://ferociousmedia.com/recent-news/how-to-love-your-digital-persona/) - Love is in the air, and with Valentine’s Day just a week away, we suggest you make sure it’s flowing through the digital airwaves as well! No, we’re not suggesting you join Match.com — unless of course you want to, then by all means! We’re talking about showing some tender love and care to your
- [Inside the Huddle: The Big Game on Social](https://ferociousmedia.com/recent-news/inside-the-huddle-the-big-game-on-social/) - Justifying an expense of $5 million for 30 seconds during the Big Game sure is proof of brand confidence -- wouldn’t you agree? Each year, over 100 million people turn their attention to two teams throwing a ball back and forth for an average of four hours. But let’s be real with ourselves here --
- [45 Digital Marketing Acronyms Defined](https://ferociousmedia.com/recent-news/45-digital-marketing-acronyms-defined/) - ICYMI, sharing UGC on FB is great for boosting CTR and PV! Wait, WHAT?! SMH, NVM. No, this isn't a millennial fad. This weird lingo is very real in the digital marketing world. So to spare you from one too many Google or Urban Dictionary searches – which can lead to some NSFW definitions –
- [This Month in Social Media: January 2017](https://ferociousmedia.com/recent-news/this-month-in-social-media-january-2017/) - The world of social media is constantly changing — and with so many platforms and algorithms out there, it’s hard to keep up. That’s why we provide our clients and followers with This Month in Social — where we highlight the biggest changes in social media and how we prepare to tackle them. Instagram Brings
- [Evolution of Web Design: How Our Favorite Sites Used to Look](https://ferociousmedia.com/recent-news/evolution-of-web-design-how-our-favorite-sites-used-to-look/) - The year was 1991, when British computer scientist Sir Tim Berners-Lee created one of the most pivotal inventions of our time. And while it wasn't the wheel or electricity — it serves us daily, providing its users with unending access to information: the World Wide Web. Photo via CERN We’ve come a long way since
- [Evergreen Content: What Is It and Why Is It Important?](https://ferociousmedia.com/recent-news/evergreen-content-what-is-it-and-why-is-it-important/) - Remember that post you sent out on behalf of your business last year? The one you spent so much time working on and felt entirely confident that it would be the “best post ever?” Well, it seems as though the majority of your social media fans don’t remember it - after all, it only reached
- [How SEO Has Changed Over a Decade](https://ferociousmedia.com/recent-news/how-seo-has-changed-over-a-decade/) - Do you remember what the first website you ever visited looked like? If it was anytime in the 90’s odds are the page was nothing more than black text on a white background, with big blue links to click on. It’s hard to imagine a time when search engines were this limited. Today, we use
- [This Month in Social: December 2016](https://ferociousmedia.com/recent-news/this-month-in-social-december-2016/) - The world of social media is constantly changing – and with so many platforms and algorithms out there, it’s hard to keep up. That’s why we provide our clients and followers with This Month in Social – where we highlight the biggest changes in social media and how we prepare to tackle them. Snapchat’s Entering
- [Why an Internship at Ferocious Media is Unique](https://ferociousmedia.com/recent-news/why-an-internship-at-ferocious-media-is-unique/) - With Thanksgiving Day in sight, we’re reflecting on all things we’re grateful for. That we’re thankful for our beautiful new office, our partners, and our employees goes without saying, but we can’t leave out an integral piece of the puzzle: our interns. So we sat down with two of Ferocious Media’s social media interns -
- [SEO vs. SEM: the Similarities and the Differences](https://ferociousmedia.com/recent-news/seo-vs-sem-the-similarities-and-the-differences/) - It’s a question that gets asked a lot in the digital marketing world: what is the difference between SEO and SEM? Let’s start with the basics: SEM (Search Engine Marketing) is a form of internet marketing that often utilizes keywords and individual bids, to show custom ads on a search engine results page. Also known
- [Should I Continue Marketing During ‘Off-Season’ Times?](https://ferociousmedia.com/recent-news/should-i-continue-marketing-during-off-season-times/) - For our seasonal clients, this question is all too common. More often than not, we see many businesses cutting off their marketing efforts during their off-season, just to start back up at the beginning of their season the following year. It makes sense, right? Not exactly… While this method certainly will save some marketing dollars,
- [Showcasing Your Business with 360° Virtual Tours](https://ferociousmedia.com/recent-news/showcasing-your-business-with-360-virtual-tours/) - Consider this - you are a parent, looking to take your child to a new day care, doctor, or even dentist. While you’ve read countless reviews and taken recommendations from friends or family, actually seeing the place before hand can provide some peace of mind. Sure viewing photos of a business is great, but what
- [2016 Facebook Global Partner Summit: Key Takeaways](https://ferociousmedia.com/recent-news/2016-facebook-global-partner-summit-key-takeaways/) - If there’s one point that was driven home at the 2016 Facebook Global Partner Summit, it’s this: Whereas five years ago Facebook was built for generating Page Likes and engagement, today it’s evolved into a platform for driving real business results. And as the social network continues to mature, brands and advertisers can employ it
- [This Month in Social: November 2016](https://ferociousmedia.com/recent-news/this-month-in-social-november-2016/) - The world of social media is constantly changing – and with so many platforms and algorithms out there, it’s hard to keep up. That’s why we provide our clients and followers with This Month in Social – where we highlight the biggest changes in social media and how we prepare to tackle them. Vine to
- [Breaking Down a Bad Review: What Went Wrong and How to Respond](https://ferociousmedia.com/recent-news/breaking-down-a-bad-review-what-went-wrong-and-how-to-respond/) - “Every problem is an opportunity in disguise.” – President John Adams These famous words were spoken well before online business review sites such as Yelp, Facebook, and Google+ existed, but the message can still be applied when a business receives a bad review. Since it is roughly 25 times more expensive to acquire a new
- [An Open Letter to Businesses Starting up Social Media](https://ferociousmedia.com/recent-news/an-open-letter-to-businesses-starting-up-social-media/) - At this point, we’ve seen it all. Our clients’ frustrations have become our frustrations - frustrations that truly could be avoided, with the proper precautions. What precautions? Glad you asked! Our Social Media Department Manager, Cassie Olivos, has rounded up some of the most common hiccups she (and her team) experience when new clients choose
- [Blogging 101: The Meaning Behind the Madness](https://ferociousmedia.com/recent-news/blogging-101-the-meaning-behind-the-madness/) - Blogging has become the 21st century’s way of expressing ideas in a format that is simple and easy to understand. The days of the newspaper are dead, and people are taking to the internet to find information - and spoiler alert, your business’ blog can fulfill those needs! Blogging is the present and the future,
- [Google 101: Representing Your Business](https://ferociousmedia.com/recent-news/google-101-representing-your-business/) - We bet you didn’t know there are rules that govern how you can represent your business on Google. Crazy right? After all, this is your business, and don’t you know it best? Well, while that may be true, in order for the search engine to maintain quality standards, and to make sure that search results
- [Social Messaging](https://ferociousmedia.com/recent-news/social-messaging/) - So you’ve encountered a problem with your newest product at home -- Now what? The daunting task of making phone calls (who dials numbers anymore?) or traveling to a store when you have an issue is becoming taboo for many -- but what’s taking it’s place? The ever-popular switch to mobile has been followed up
- [This Month in Social: October 2016](https://ferociousmedia.com/recent-news/this-month-in-social-october-2016/) - The world of social media is constantly changing – and with so many platforms and algorithms out there, it’s hard to keep up. That’s why we provide our clients and followers with This Month in Social – where we highlight the biggest changes in social media and how we prepare to tackle them. Snapchat Rebrands
- [Expanded Text Ads and What They Mean For You](https://ferociousmedia.com/recent-news/expanded-text-ads-and-what-they-mean-for-you/) - Google is always making changes and announcing new features, and one of the latest that we’ve had our eye on is expanded text ads. In case you aren’t familiar with this new terminology, essentially what Google did was offer businesses more space to showcase information about their products and/or services in their ads. Below, we
- [Ferocious Media’s Beginners Guide to Design](https://ferociousmedia.com/recent-news/ferocious-medias-beginners-guide-to-design/) - Whether you are a small business owner or the CEO of a major corporation, design and branding are the first line of defense in building trust and legitimacy. What is good design though? Well it’s practically an intangible concept, but it is definitely not unattainable. Good design requires three major elements: a good eye, knowledge
- [Business Videos Made Easy!](https://ferociousmedia.com/recent-news/business-videos-made-easy/) - Creating a video for your business sounds like a great idea, right? Well the whole process is a lot easier said than done. You need a concept, then a script, then it needs to be produced, shot, edited…ahh, the horror! Have no fear, the video team here at Ferocious Media is here (to help)! With
- [This Month in Social: September 2016](https://ferociousmedia.com/recent-news/this-month-in-social-september-2016/) - The world of social media is constantly changing – and with so many platforms and algorithms out there, it’s hard to keep up. That’s why we provide our clients and followers with This Month in Social – where we highlight the biggest changes in social media and how we prepare to tackle them. Facebook is
- [Meet Jim LaSalle: Partner, CSO, Resident John Travolta](https://ferociousmedia.com/recent-news/meet-jim-lasalle-partner-cso-resident-john-travolta/) - Since the employees here at Ferocious Media have been a close knit group from the get-go, we want you to get to know us just as well as we know each other. To help you do so, we sat down with our Chief Sales Officer (and resident John Travolta *video to follow*), Jim LaSalle, and asked
- [Ferocious Media Is On The Move... Again!](https://ferociousmedia.com/recent-news/ferocious-media-is-on-the-move-again/) - We’re elated and excited to announce that Ferocious Media is once again moving on up! Since making Melville, NY our home in 2006, we’ve seen tremendous success and growth on both our client list and our employee roster. So much growth, in fact, that our current office is bursting at the seams! While we’re sad
- [What Are Google Ad Grants?](https://ferociousmedia.com/recent-news/what-are-google-ad-grants/) - I'm Joe, a Digital Manager of National Brands here at Ferocious Media, and I love this video: It’s a simple animated video that attempts to explain Google Ad Grants. The video shows a nonprofit organization distributing coats to children in need. Sadly, they run out of coats and leave one little girl shivering in the
- [Social Awkwardness: 7 Deadly Sins for Your Small Business](https://ferociousmedia.com/recent-news/social-awkwardness-7-deadly-sins-for-your-small-business/) - Let’s be honest: not everyone can be a social media guru. If you’re a small business owner, you can be an expert in your industry, but social media is a completely different playing field - and the game is constantly changing. By now you might have heard it a hundred times, “Your business needs to
- [What's Everybody So AMPed Up About?](https://ferociousmedia.com/recent-news/whats-everybody-so-amped-up-about/) - In the world of everything mobile, the most important thing to users is the webpage in which they’re visiting. It’s been a common theme to blame a slow loading page on variable factors such as WiFi connections and bad service, but that’s not always the case anymore. Through an initiative backed by Google, the search
- [Use Geofenced Advertising to Influence Conversion](https://ferociousmedia.com/recent-news/use-geofenced-advertising-to-influence-conversion/) - Consumers these days are taking digital marketing cues and using social media to guide them through the purchase decision-making process more than ever before. So, wouldn’t it be great to have a way to show your target audience what you can offer in the moment -- when they’re exactly where you need them to be?
- [This Month in Social: August 2016](https://ferociousmedia.com/recent-news/this-month-in-social-august-2016/) - The world of social media is constantly changing – and with so many platforms and algorithms out there, it’s hard to keep up. That’s why we provide our clients and followers with This Month in Social – where we highlight the biggest changes in social media and how we prepare to tackle them. Instagram Introduces
- [Use Social Media To Tackle Customer Service](https://ferociousmedia.com/recent-news/use-social-media-to-tackle-customer-service/) - Did you know nearly half of all U.S. consumers use social media to ask questions, report satisfaction or to simply voice a complaint about a service or company? In fact, according to Nielsen reports, one third of social media users find “social care” more convenient than calling a company on the phone. As you can
- [Why Use Video In Your Digital Marketing Campaign?](https://ferociousmedia.com/recent-news/why-use-video-in-your-digital-marketing-campaign/) - There is nothing more valuable than time, so why are you still making your clients and customers read so much? Over the past few years we’ve seen just how important video has become, and for more reasons than one - what would you rather do? Read a page full of text or watch a one
- [Using Networking and Digital Marketing To Grow Your Business](https://ferociousmedia.com/recent-news/using-networking-and-digital-marketing-to-grow-your-business/) - When it comes to succeeding in business, your brand is everything. And while developing a brand has a lot to do with what happens behind-the-scenes, remember that you as an individual (the business owner or an employee) also directly affect how people view your company. A key point that we’d like to mention here is
- [Items on Your Website Explained in Plain English](https://ferociousmedia.com/recent-news/items-on-your-website-explained-in-plain-english/) - Having a website for your business is extremely important for branding, educating visitors, and gaining clientele. In all honesty, would you trust a business that didn’t have a website, or had a bad one at that? While you might not be able to build your own website, you should know the basics of some of
- [This Month in Social: July 2016](https://ferociousmedia.com/recent-news/this-month-in-social-july-2016/) - The world of social media is constantly changing – and with so many platforms and algorithms out there, it’s hard to keep up. That’s why we provide our clients and followers with This Month in Social – where we highlight the biggest changes in social media and how we prepare to tackle them. Small Businesses
- [Facebook Wants You to Boost Your Posts -- But There’s a Better Way](https://ferociousmedia.com/recent-news/facebook-wants-you-to-boost-your-posts-but-theres-a-better-way/) - Whether you’re a small business owner or a social media marketer, you’re no stranger to Facebook’s “Boost Post” button. And as of late, the social network firmly suggests brands and advertisers pull the trigger, promising that “boosted posts appear higher in News Feed and on Instagram.” It’s true, too. Setting aside a budget to boost
- [Google My Business and Yext Unite!](https://ferociousmedia.com/recent-news/google-my-business-and-yext-unite/) - Managing your company’s digital listings just got a whole lot easier! Recently Yext, the leader in global location data management, announced that Google My Business would be added to their PowerListings Network. This means partners (such as Ferocious Media) now have the ability to sync a business’s verified Google My Business page with the Yext
- [#SocialMediaDay: An Ode to Social Media](https://ferociousmedia.com/recent-news/socialmediaday-an-ode-to-social-media/) - Since its launch in 2010 by Mashable, Social Media Day has been celebrated in hundreds of cities and by billions of people around the world. And while cynics may assume it involves spending the day posting #selfies, sharing cat vids, or whatever else tickles your fancy - it’s actually more than that. It’s a day
- [How to Make Your Facebook Business Page Stand Out](https://ferociousmedia.com/recent-news/how-to-make-your-facebook-business-page-stand-out/) - Facebook is one of the top competitive social media platforms in digital marketing today. With over 50 million businesses and 1.6 billion users on Facebook, it’s easy to say that making an impression on your customers is tricky. So what can you do to engage with your audience more closely and stand apart from the
- [9 Biggest Mistakes Of Self-Managed SEM Campaigns](https://ferociousmedia.com/recent-news/9-biggest-mistakes-of-self-managed-sem-campaigns/) - Every business owner knows the feeling all too well: wanting control over most, if not all, aspects of your business - including digital marketing. However, as experts in the digital sphere, we know that taking a hands-on approach isn’t always the most effective way to succeed in all of your marketing efforts. Why? Unless you
- [Top Video Marketing Stats 2016](https://ferociousmedia.com/recent-news/top-video-marketing-stats-2016/) - It seems like everyday, there’s a new statistic on the future of video on the web. We’ve produced multiple videos and blogs on this topic, but since the numbers keep changing, it’s time for another! I run the video department here at Ferocious Media, as well as my own YouTube channel, so I make it
- [Handling Negative Reviews: Best Practices](https://ferociousmedia.com/recent-news/handling-negative-reviews-best-practices/) - Let’s face it - negative reviews happen. A customer has a bad experience with your business and posts about it on your Facebook, Yelp, or Google+ page for all the world to see. Now what? You might panic and feel tempted to defend your employees, products and services -- or worse, delete your page altogether.
- [3 Big Changes for Twitter](https://ferociousmedia.com/recent-news/3-big-changes-for-twitter/) - More Twitter changes are on the way, and your social media experts here at Ferocious Media have them outlined for you so that nothing comes as a surprise! See the latest in our infographic below: Have any questions regarding the above changes and updates? Reach out to one of Ferocious Media’s Social Media Analysts today!
- [Taking Advantage of the Rise in Mobile Search](https://ferociousmedia.com/recent-news/taking-advantage-of-the-rise-in-mobile-search/) - Desktop or mobile? It’s a question that many market researchers ask when creating a digital marketing strategy. Truth be told, people access the internet fairly differently than they did just years ago. Smartphones, tablets, and other advanced digital devices have taken over the digital marketing world in a way that we can’t avoid – and
- [This Month in Social: June 2016](https://ferociousmedia.com/recent-news/this-month-in-social-june-2016/) - The world of social media is constantly changing – and with so many platforms and algorithms out there, it’s hard to keep up. That’s why we provide our clients and followers with This Month in Social – where we highlight the biggest changes in social media and how we prepare to tackle them. Facebook Reveals
- [Identifying Your Weak Points: Digital Campaign Structure](https://ferociousmedia.com/recent-news/identifying-your-weak-points-digital-campaign-structure/) - We see you’re on the digital space -- you’ve got your website set up, Facebook page created, and now you’re anxiously waiting by your phone for the lines to fill up with potential customers. But one thing is wrong; it isn’t happening. For many businesses, there’s the realization that many must come to and understand
- [Summing Up Google’s Performance Summit](https://ferociousmedia.com/recent-news/summing-up-googles-performance-summit/) - ICYMI: Google announced some game changing updates to AdWords and Google Analytics during yesterday’s Performance Summit event. A key theme? The importance of mobile. You certainly don’t have to be a marketer to know that mobile has been a trending discussion these last few years - did you know that there are more searches done
- [Top 3 Facebook Advertising Trends to Run With This Summer](https://ferociousmedia.com/recent-news/top-3-facebook-advertising-trends-to-run-with-this-summer/) - In the shifting digital world, Facebook is a key leader. The amount of targeting and advertising methods that Facebook offers to reach your ideal customer can be overwhelming. If you’re feeling defeated with your Facebook Advertising campaign, check out some of the proven methods below. VIDEO ADS – If you have it, use it. A
- [This Month in Social: May 2016](https://ferociousmedia.com/recent-news/this-month-in-social-may-2016/) - The world of social media is constantly changing – and with so many platforms and algorithms out there, it’s hard to keep up. That’s why we provide our clients and followers with This Month in Social – where we highlight the biggest changes in social media and how we prepare to tackle them. Instagram Brand
- [Hero Conf 2016 Conference Recap](https://ferociousmedia.com/recent-news/hero-conf-2016-conference-recap/) - Earlier this week, our Search Engine Marketing Analysts took a road trip to Philadelphia to attend Hero Conf 2016 - the World’s Largest All-PPC Event. After spending most of the car ride trying to figure out how to properly order the perfect Philly Cheesesteak, they sat down with industry experts to learn about the latest
- [Top 5 Reasons Why You Shouldn’t DIY Digital](https://ferociousmedia.com/recent-news/top-5-reasons-why-you-shouldnt-diy-digital/) - Have you ever sat down to think about what just one hour of your time is worth? If not, it’s time for you to do the math - starting with the impact that every hour away from running your business has on its success. In a world where the Internet has become the go-to source
- [This Month in Social: April 2016](https://ferociousmedia.com/recent-news/this-month-in-social-april-2016/) - The world of social media is constantly changing – and with so many platforms and algorithms out there, it’s hard to keep up. That’s why we provide our clients and followers with This Month in Social – where we highlight the biggest changes in social media and how we prepare to tackle them. Instagram to
- [When is the Best Time to Send Email Newsletters?](https://ferociousmedia.com/recent-news/when-is-the-best-time-to-send-email-newsletters/) - A question that any email marketer is sure to ask. And while we wish we could give you a simple answer, truth is - it’s not that simple. Frustrating, yes, BUT while we can’t give you an easy answer, what we CAN do is share some of our tried and true advice on the matter.
- [Google Posts Are Coming](https://ferociousmedia.com/recent-news/google-posts-are-coming/) - Google is at it again and local businesses may soon have the opportunity to reap the benefits of the latest and greatest from the search engine giant. Google has recently began to experiment with a new SERP feature: Local Business Cards, powered by Google Posts. This new platform will allow businesses to post content that
- [#RIPInstagram? Change is Coming](https://ferociousmedia.com/recent-news/ripinstagram-change-is-coming/) - In case you missed it, last night Instagram stealthily announced it would soon be switching over to an algorithm-defined feed. That’s correct, your feed will soon work like Facebook. Instagram isn’t the first social platform to follow suit, last month Twitter announced it too would be showing the most popular posts first - though this
- [How To Achieve Good Organic Rankings - Is It Just Luck?](https://ferociousmedia.com/recent-news/how-to-achieve-good-organic-rankings-is-it-just-luck/) - When completing a Google search for a product or service, have you ever wondered WHY certain websites land the top spots? Let’s face it, all businesses want to appear in the number one position during their audience’s micro-moments, but those that do aren’t there because they just got lucky - there are a number of
- [This Month in Social: March 2016](https://ferociousmedia.com/recent-news/this-month-in-social-march-2016/) - The world of social media is constantly changing - and with so many platforms and algorithms out there, it’s hard to keep up. That’s why we provide our clients and followers with This Month in Social - where we highlight the biggest changes in social media and how we prepare to tackle them. Facebook Reactions
- [Micro-Moments: Changing the Face of Marketing](https://ferociousmedia.com/recent-news/micro-moments-changing-the-face-of-marketing/) - We've all done it - sat in front of our computers researching a product, service or experience for hours. But as technology continues to play an important role in our lives, and with the rise of mobile seemingly not slowing down, the advertising game has officially changed. The new name of the game? Micro-moments. Thanks
- [Social Media Week 2016 Day 3 Recap](https://ferociousmedia.com/recent-news/social-media-week-2016-day-3-recap/) - Our Social Media Account Analysts are back at it again, and today, they’re sharing some of Social Media Week’s speakers' top tips on storytelling and the power of visuals: 1. Tell a story and make it unique. Storytelling is the best way to grab your audience quickly. Engagement all starts with standout content. If no
- [Social Media Week 2016 Day 2 Recap](https://ferociousmedia.com/recent-news/social-media-week-2016-day-2-recap/) - Another busy day filled with classes and seminars held by industry leaders at Social Media Week New York City is in the books! Below, take a look at some of the key concepts and messages the Ferocious Media team put together from Day Two: 1. It’s not just about being different - it’s about being
- [Social Media Week 2016 Day 1 Recap](https://ferociousmedia.com/recent-news/social-media-week-2016-day-1-recap/) - Social Media Week is finally here! We sent two of our top Social Media Analysts to New York City in search of the latest trends, statistics, and news in social media. See below for some of the key concepts and messages the Ferocious Media team gathered from Day One: 1. FOBO (fear of being offline)
- [Choosing a Digital Advertising Partner: How to do it right!](https://ferociousmedia.com/recent-news/choosing-a-digital-advertising-partner-how-to-do-it-right/) - Choosing the right digital partner can be a daunting task, especially if you don’t know what to look for and what questions to ask. The following blog post is dedicated to help guide you in asking all the right questions and choosing the digital marketing partner that makes the most sense for your unique business
- [How to Create Positive Brand Recognition With Your Marketing Campaign](https://ferociousmedia.com/recent-news/how-to-create-positive-brand-recognition-with-your-marketing-campaign/) - Ever wonder why you catch yourself singing along to those K-A-R-S Kars 4 Kids advertisements, or laugh every time Jake from State Farm has to explain himself to jealous wives? As a business owner, wouldn’t it be nice to achieve this goal of effective branding and advertising? You may be asking, how can I come
- [4 Ways To Keep Your Search Campaign Super-Local](https://ferociousmedia.com/recent-news/4-ways-to-keep-your-search-campaign-super-local/) - Many small and local businesses share a common ground when it comes to PPC advertising - they have limited marketing budgets, making each dollar count even more. Here are a few ways to keep your PPC campaigns super-local to ensure your ads are being placed in front of the right audience. Show your location. If
- [Five Tips For Building A Strong Keyword List For Your SEM Campaigns](https://ferociousmedia.com/recent-news/five-tips-for-building-a-strong-keyword-list-for-your-sem-campaigns/) - Having strong keywords and phrases in your AdWords campaigns will ensure that your pay-per-click ads are found by the right people. Below are five important tips to help you choose the right keywords to build a strong list and attract high quality, relevant traffic. 1.) Put Yourself in Your Customer's Shoes - If a potential
- [Digital Marketing Trends To Look For In 2016](https://ferociousmedia.com/recent-news/digital-marketing-trends-to-look-for-in-2016/) - 2016 is here, and it’s a guarantee that you’ll see new and innovative strategies and ideas pop up in the digital marketing world. Here’s a list of marketing techniques that will play a big role in your 2016 digital marketing plan: Responsive Website: 2015 was a huge year for mobile! Google announced that mobile traffic
- [A Year In Review For Your PPC Accounts](https://ferociousmedia.com/recent-news/a-year-in-review-for-your-ppc-accounts/) - Now that 2015 is coming to an end many of us are looking back and making resolutions for next year. The top resolutions include things like losing weight, saving money, and being more active. Your SEM campaigns would benefit from these too! When someone makes a resolution to lose weight or save money, the first
- [4 Must-Read Tips For Responding to Negative Online Reviews](https://ferociousmedia.com/recent-news/4-must-read-tips-for-responding-to-negative-online-reviews/) - Business owners know that good old-fashioned word-of-mouth marketing can be their best source of advertising. It was not too long ago that it was only practical for customers to share their experience with your business with friends, neighbors, and acquaintances. Flash forward to today: most consumers now spend a tremendous amount of time researching products,
- [What Can We Learn from This Year’s Holiday Ad Campaigns?](https://ferociousmedia.com/recent-news/what-can-we-learn-from-this-years-holiday-ad-campaigns/) - With the holiday season in full swing, there is no shortage of advertisements. So how do you make your brand standout among the rest? By using the latest marketing trends, you can make the most of your marketing campaign, while still staying true to your brand. What can we learn from this year’s most successful
- [The Dos and Don’ts of Emoji Marketing](https://ferociousmedia.com/recent-news/the-dos-and-donts-of-emoji-marketing/) - Recent research points to what most of us already knew: Emojis can help you appear more amicable, increase your popularity on social media, and actually make you a little happier -- even when you’re offline. But, as with most things, there’s a time and a place for using emoticons in your online marketing. Before you
- [How to Holistically Optimize Your Business's Web Presence](https://ferociousmedia.com/recent-news/how-to-holistically-optimize-your-businesss-web-presence/) - Chances are you have heard many different things when it comes to optimizing your business's web presence. SEO(Search Engine Optimization), PPC(Pay-per-click), Display, and Social Media Marketing, are all very useful and effective methods of promoting your business. It is important to keep in mind that every business is different, with different audiences and goals, and
- [Is your Facebook business page verified?](https://ferociousmedia.com/recent-news/is-your-facebook-business-page-verified/) - Have you ever noticed the little check mark next to your favorite celebrity, brand or publication’s Facebook page? We’re sure you’ve seen it before, but have you ever wondered why it’s there? It lets visitors know that the page is authentic and that they’re not looking at a fake account. What was once only an
- [Simple Tips to Get You Back to Being Organized At Work](https://ferociousmedia.com/recent-news/simple-tips-to-get-you-back-to-being-organized-at-work/) - Let’s face it, there comes a time in your life when you get so caught up with day to day tasks that you start to lose focus on staying organized. It’s especially easy to fall into this trap at work. With so many different projects, deadlines, phone calls and emails- it becomes difficult to take
- [Planning Your Marketing for Micro Moments That Matter](https://ferociousmedia.com/recent-news/planning-your-marketing-for-micro-moments-that-matter/) - Mobile has forever changed the way your target customer behaves. Whether you are targeting businesses or consumers, 90% of people start a journey on one device and cross over to another. A good marketing plan needs to feature a robust approach encompassing direct response and branding strategies online as well as complementing those strategies with
- [Ferocious Media Teams with Local High Schools for e-Learning Program](https://ferociousmedia.com/recent-news/ferocious-media-teams-with-local-high-schools-for-e-learning-program/) - “How can we better educate and prepare today’s high school students on how digital media can affect their lives both personally and professionally?” That is the question that several local Long Island school districts and Ferocious Media began looking to answer a little over a year ago. High schoolers are extremely active on social media,
- [SEO Facts to Consider When Creating a Marketing Plan](https://ferociousmedia.com/recent-news/seo-facts-to-consider-when-creating-a-marketing-plan/) - Search Engine Optimization sounds a bit like gibberish to many small business owners. By the time you form a foundation of knowledge and feel comfortable creating a business plan for online marketing, strategies may already be outdated. With technology constantly changing, it can be very frustrating keeping up with the trends on your own. As
- [How to Build Relationships With Consumers](https://ferociousmedia.com/recent-news/how-to-build-relationships-with-consumers/) - Now more than ever, brands are using social media to market their products and services to consumers. No matter the company, if the content is too generic or sounds too “salesy”, it won’t be effective. The most successful marketing is when a two-way conversation with the consumers is established. This allows for interactivity, and it
- [Your Guide To Social Media Success During The Holidays](https://ferociousmedia.com/recent-news/your-guide-to-social-media-success-during-the-holidays/) - For everyday consumers, we know that the holiday season is probably one of the last things on their minds at this point in time - we’ve barely begun to enjoy the transition from summer to fall! But, for businesses, the holidays are a particular time of year that must be thought of and planned for
- [Which Social Media Platforms Should My Business Be Using](https://ferociousmedia.com/recent-news/which-social-media-platforms-should-my-business-be-using/) - With new platforms rolling out, current ones evolving, and others becoming obsolete - we get it, the social media landscape changes regularly and it’s hard to keep up. One thing’s for sure, social media is no longer just a fad. For your brand, it’s indispensable. Now, you know your brand needs to have a presence
- [Get To Know Material Design](https://ferociousmedia.com/recent-news/get-to-know-material-design/) - What is Material Design? Even if you haven’t heard the term Material Design before ─ you’ve probably seen it. Since being released in 2014, Google’s Material Design principles have been gaining popularity in the app design industry. Although it is essentially a set of design standards for apps, many of the ideas can be applied
- [Facebook Update Includes Shopping and Services](https://ferociousmedia.com/recent-news/facebook-update-includes-shopping-and-services/) - As you may already know, keeping up with Facebook isn’t as easy as it seems. The ever changing and evolving platform is constantly rolling out new updates and developments to enhance user experience. The latest and greatest in updates from Silicon Valley has to do with two new (important) sections, shopping and services.
- [The Importance of a Well-Balanced Digital Marketing Plan](https://ferociousmedia.com/recent-news/the-importance-of-a-well-balanced-digital-marketing-plan/) - It has gotten to the point that nearly every SMB is using some form of digital marketing to promote their business. They may be using Google AdWords, running an SEO campaign for their website, or promoting the business on Facebook and other forms of social media. With the landscape of digital marketing rapidly changing, and
- [How to Prepare Your Advertising For The Holiday Season](https://ferociousmedia.com/recent-news/how-to-prepare-your-advertising-for-the-holiday-season/) - Labor Day marks the unofficial end of summer. It also serves as an indicator for retail marketers that it’s time to start planning your holiday advertising strategy. Keep in mind that this year people are expected to do more shopping on mobile devices than ever before. People are turning to Facebook and Instagram more frequently
- [The importance of a good landing page or website.](https://ferociousmedia.com/recent-news/the-importance-of-a-good-landing-page-or-website/) - If you are a business owner, I’m sure you understand the importance of advertising online. We live in an age where almost everyone uses the Internet to connect, shop, research and do almost anything else. Gone are the days when we needed to wait until we got home to power up our desktop computers and
- [Have a Complete Advertising Program!](https://ferociousmedia.com/recent-news/have-a-complete-advertising-program/) - Many marketing and advertising professionals continue to take marketing budget from traditional advertising and place it in the digital media environment. In the past few years I have seen the trend go from 20% to 25% and now trending to hit 33%! This raises the question of how to allocate your budget across all channels.
- [Remarketing, The Cookie Monster](https://ferociousmedia.com/recent-news/remarketing-the-cookie-monster/) - C is for conversations, that is what they like to eat. The Cookie Monster always had his moment in the spotlight on Sesame Street, and it’s about time Remarketing Ads have their spotlight in the digital advertising game. You may not understand or know where they come from, but you notice them (consciously or subconsciously)
- [Rules To Consider When Writing Content For The Benefit Of SEO](https://ferociousmedia.com/recent-news/rules-to-consider-when-writing-content-for-the-benefit-of-seo/) - One of the most important factors of ranking in search engine results is having strong, quality content on your website. With every algorithm update, the search engines become smarter and more likely to read your site the same way a human would. On-page content should provide trustworthy answers to visitors who come seeking information about
- [Listening Skills: Auditing Incoming Phone Calls to Establish ROI](https://ferociousmedia.com/recent-news/listening-skills-auditing-incoming-phone-calls-to-establish-roi/) - Search engine marketing for a service-based business is a cost-effective method of acquiring new customers. Unfortunately, many businesses fail to realize the potential of SEM because they don’t take the time to calculate return on investment. How are you measuring the success of your search engine marketing campaigns? Key performance indicators go a long way
- [Why Your Text Ad Message Is So Important](https://ferociousmedia.com/recent-news/why-your-text-ad-message-is-so-important/) - In any form of advertising, you want to stand out amongst the competition and PPC is no exception. Grabbing the right customers to click your ad and convert through your website is the end goal; having an ad that stands out and generates quality clicks is the first and very important step. Here are 6
- [How Social Media Influences Consumer Buying Decisions](https://ferociousmedia.com/recent-news/how-social-media-influences-consumer-buying-decisions/) - Last week I had gone to Miami for a much needed vacation. While laying on the beach, I found myself searching on Google for food in the area - and then it hit me - my entire trip had been planned on the basis of the social media presence of each hotel, restaurant, car transportation
- [What is Yahoo Gemini?](https://ferociousmedia.com/recent-news/what-is-yahoo-gemini/) - In 2010 Yahoo and Bing formed a partnership that allowed search marketers to manage paid search campaigns through one interface – Microsoft adCenter. Now that their 5 year agreement has reached its end, terms have been renegotiated with important ramifications for the PPC industry. While Microsoft adCenter continues to be relevant, there is a new
- [Microsites; the boost your website needs.](https://ferociousmedia.com/recent-news/microsites-the-boost-your-website-needs/) - While websites are a wonderful and versatile tool to generate leads for your business, they often aren’t very focused on selling one specific service or product which can result in a lower conversion rate in a PPC (pay per click) campaign. Ferocious Media’s solution for this is pairing your website with what we like to
- [Quick Tip: Respond to Online Inquiries](https://ferociousmedia.com/recent-news/quick-tip-respond-to-online-inquiries/) - Last week I was researching local tire dealers to see who had my tires in stock and who had the ability to change them rather quickly. I did a simple Google search for the brand of tires in my town. Five local dealers came up, all of which I am familiar with. Since I was
- [The Key to Winning at Social Media: Interact!](https://ferociousmedia.com/recent-news/the-key-to-winning-at-social-media-interact/) - Social Media for businesses shouldn’t be looked at as another platform to “run ads”. It’s an untapped opportunity to not only keep current clients informed, but to grab NEW customers that you would’ve never known are out there. Last week while getting pumped for a weekend concert I noticed that many businesses aren’t using social
- [5 Ways To Avoid Wasted Spend on The Google Display Network](https://ferociousmedia.com/recent-news/5-ways-to-avoid-wasted-spend-on-the-google-display-network/) - The Google Display Network (GDN) is a great way to reach potential customers with banner ads targeting those in your area, on websites similar to yours, have searched for your products or services in the past, and even retarget users who have browsed your website specifically. With over 2 million Display Network sites that reach
- [Why A Quality Website Is An Important Factor In Online Marketing](https://ferociousmedia.com/recent-news/why-a-quality-website-is-an-important-factor-in-online-marketing/) - I have been involved in the online marketing space for about 5 years. The first service I discovered in digital media back in 2010 was Pay Per Click (PPC), otherwise known as Google Adwords. Fast forward to 2015... I am now an expert in a suite of digital marketing services that include social media, search
- [Optimizing Search Campaigns with Remarketing Lists for Search Ads](https://ferociousmedia.com/recent-news/optimizing-search-campaigns-with-remarketing-lists-for-search-ads/) - Remarketing lists for search ads (RLSA) is a powerful way to optimize your PPC campaigns by allowing keyword bid adjustments or custom ad text for users who have previously visited your website. This is great for advertisers who wish to re-engage with potential customers that have already showed an interest in their products or services
- [Native Advertising, the Hot Spot in Digital Media](https://ferociousmedia.com/recent-news/native-advertising-the-hot-spot-in-digital-media/) - If you’re not already embracing native advertising then you’ll be left in the dust of competitors taking advantage of this imperative aspect of marketing. Native advertising mirrors the formatting and style of the platform on which it appears, creating a seamless experience for consumers. This approach has proven to be more effective than traditional digital
- [The Importance of Your Ads Mirroring Your Landing Pages](https://ferociousmedia.com/recent-news/the-importance-of-your-ads-mirroring-your-landing-pages/) - Generally speaking, landing pages are extremely important components for web browsing and online marketing. When building SEM ads to represent your business and services, a crucial factor to keep in mind is relevance. Your ads should have a very clear message and a strong call-to-action, which should mirror the landing pages they are linked to.
- [Invest in Your Future Self](https://ferociousmedia.com/recent-news/invest-in-your-future-self/) - Having money squirreled away for a comfortable retirement isn't something many people give much thought to in their twenties, and why would it be? When you're twenty-five, the idea of retiring is so far off in the distance, you'd need a passport to get there. With a median life expectancy of 80 years for men
- [The Google Display Network Revealed](https://ferociousmedia.com/recent-news/the-google-display-network-revealed/) - The Google Display Network consists of more than 2 million websites and reaches more than 90% of internet users around the world. Display Advertising is a great way to create awareness for your brand. It’s also effective for increasing sales and building customer loyalty. There are different ways to target on the Display Network. Contextual
- [Simple Steps to Making Your LinkedIn Page One to Remember](https://ferociousmedia.com/recent-news/simple-steps-to-making-your-linkedin-page-one-to-remember/) - LinkedIn is viewed by professionals as a valuable resource for networking themselves or their business. Nowadays, a professional online presence is just as crucial of a tool as a resume for a job interview. Surprisingly, many people are not taking full advantage of the benefits of LinkedIn, seemingly because they do not know how to
- [5 Ways Call Tracking Will Help You Get the Most Out of Your Marketing Efforts](https://ferociousmedia.com/recent-news/5-ways-call-tracking-will-help-you-get-the-most-out-of-your-marketing-efforts/) - Pay Per Click (PPC) advertising is one of the most cost effective types of marketing. However, most organizations and advertisers are forced to focus on web forms with CRM integration to track their leads and measure achievement based upon a progression of advanced examination. For example, organic visits, site visits and conversions. A tool that
- [Unconventional Ways to Come Up With Keywords](https://ferociousmedia.com/recent-news/unconventional-ways-to-come-up-with-keywords/) - One of the most important factors of creating a successful SEM campaign is finding your keywords. When you find that special keyword, it narrows down the search results and makes it easier for people to find the advertiser’s unique service or product. There are a multitude of ways to find your keywords, including tools that
- [What Can You Learn In 18 Minutes Or Less](https://ferociousmedia.com/recent-news/what-can-you-learn-in-18-minutes-or-less/) - Business owners are busy people. Finances, customer service, managing employees, increased competition - the list of tasks that demand attention seem endless. Sometimes that leaves little time for other aspects that are equally or even more important for the business: new ideas, inspiration, and personal growth. A great resource business people can use to learn
- [What is Brand Consistency and Why is it Important in Your PPC Campaign](https://ferociousmedia.com/recent-news/what-is-brand-consistency-and-why-is-it-important-in-your-ppc-campaign/) - Brand Consistency can be defined as ensuring that all aspects of your business, including your business name, are reflected in the same manner across all advertising platforms. It plays an important role in establishing your presence both online and off. Between the latest apps, phones and mobile websites, the face of marketing is constantly changing.
- [What Customers Hate Most About Bad Customer Service](https://ferociousmedia.com/recent-news/what-customers-hate-most-about-bad-customer-service/) - Disgruntled customers have a habit of spouting off to family and friends about their less than satisfying experience with a company or brand and will likely stop doing business with that company all together. What’s worse than venting to family members is having that customer take their dissatisfaction to social media networks. More than 60
- [The Benefits of Using Google Remarketing](https://ferociousmedia.com/recent-news/the-benefits-of-using-google-remarketing/) - Google remarketing is something that can be very beneficial in your online marketing efforts. Remarketing allows you to reach people who have previously visited your website. These previous visitors are able to see remarketing ads as they browse through websites that are part of the Google Display Network. Remarketing can be a very powerful tool
- [Tips for Increasing Email Engagement](https://ferociousmedia.com/recent-news/tips-for-increasing-email-engagement/) - While email is great for fast communication, a flooding inbox with irrelevant content can be a burden. You can increase engagement of emails sent to coworkers or clients by remembering the following tips. Rewrite and proofread. By drafting the point you want to convey in your email and rewriting it, you can make sure all
- [10 Stats That Prove Your Business Needs to Have a Social Media Presence](https://ferociousmedia.com/recent-news/10-stats-that-prove-your-business-needs-to-have-a-social-media-presence/) - In today’s day in age, consumers are spending more time online than ever. With this kind of hyperconnectivity, businesses are expanding their brand into the digital realm and reaching potential customers in every corner of the world. One of the most effective ways to reach and engage with new people is through social media. If
- [5 Ways to Get the Most Out of PPC Budgets for New Accounts](https://ferociousmedia.com/recent-news/5-ways-to-get-the-most-out-of-ppc-budgets-for-new-accounts/) - Historical performance data gives pay per click (PPC) managers insight into what keywords, ads, and targeting are working effectively. It’s their job to then control the budget accordingly using this valuable information. But what about new PPC accounts, or even new products or services where you don't have as much data or information to draw
- [Why is Blogging Important For My Business](https://ferociousmedia.com/recent-news/why-is-blogging-important-for-my-business/) - In today’s internet-based society, your business needs to have a powerful online presence in order to stand out among your competitors. One of the most cost-effective ways to create a strong online presence and drive traffic (or leads) to your website is blogging. Every time you publish a well-developed blog post, you are creating a
- [Adapting to a World That is Increasingly Mobile-Centric, Google Announces New AdWords Innovations](https://ferociousmedia.com/recent-news/adapting-to-a-world-that-is-increasingly-mobile-centric-google-announces-new-adwords-innovations/) - More than ever, companies are marketing to society’s growing expectations for immediate satisfaction. This is correlated to the increase in smartphone users, and is a necessary industry adaptation to stay competitive. Consumers are seeking relevant answers as quickly as possible, and using their phones to get them as questions arise. In fact, Google just confirmed
- [Social Media Is An Important Tool For Small Businesses](https://ferociousmedia.com/recent-news/social-media-is-an-important-tool-for-small-businesses/) - There are plenty of large corporations and well-known businesses on social media. However, some small businesses are noticeably absent from the social media world. Why is this? There are several reasons. Some small business owners do not have personal social media pages and are unfamiliar with the process of creating business pages. On the other
- [Engage Your Target Audience: How Trending Topics Can Help Your Blog](https://ferociousmedia.com/recent-news/engage-your-target-audience-how-trending-topics-can-help-your-blog/) - Blogging can be a very important part of an online presence for your business. It can boost your search engine optimization and help you gain a higher organic position in search. More importantly, blogging can help you connect with your potential and existing customers. It enables people to connect with the personal side of your
- [Responsive Web Design FAQs](https://ferociousmedia.com/recent-news/responsive-web-design-faqs/) - What is Responsive Web Design? Rather than designing separate sites for desktops, tablets and phones, responsive web design will create an ideal viewing experience by addressing all of them; creating a design users will be familiar with as they migrate across devices. Google has formally endorsed Responsive Web Design as their favored method for building
- [How to Set Up and Use Google Conversion Tracking for Phone Calls](https://ferociousmedia.com/recent-news/how-to-set-up-and-use-google-conversion-tracking-for-phone-calls/) - It has long been known that to properly measure the success of a campaign you need to measure both online and offline conversions. Last year, Google introduced website call conversions to AdWords, but it remains fairly obscure, and it can be confusing to set up. When implemented correctly, it is a powerful way to identify
- [Best Blogging Practices for Your Business](https://ferociousmedia.com/recent-news/best-blogging-practices-for-your-business/) - When it comes to your digital presence, good content is key. That’s why blogging is such an important part of your social media campaign! In addition to keeping your audience interested, engaging content can also improve your SEO, shape your brand or product image, and drive traffic back to your website and social pages. Your
- [“Don’t Hit Send”: Social Media Guidelines & Etiquette for the Workplace](https://ferociousmedia.com/recent-news/dont-hit-send-social-media-guidelines-etiquette-for-the-workplace/) - There’s no denying that Social Media is here to stay. It’s almost impossible to have any sort of interaction without Facebook, Twitter, or Instagram being introduced. Whether it be a commercial, personal conversation, or business transaction; social media has become an all-too-important factor in our lives. The @ symbol has replaced the handshake, retweeting has
- [The Importance of Having Consistent NAP (Name, Address & Phone) On The Internet](https://ferociousmedia.com/recent-news/the-importance-of-having-consistent-nap-name-address-phone-on-the-internet/) - Why Is It Important To Have Consistent NAP? If your business name, address and phone number differ on various online directories people become confused and don’t know where or how to contact you. Potential clients may go to the wrong address and then get angry they wasted time. You only have one chance to make
- [Google’s Algorithms Updating This Month: Are You Prepared?](https://ferociousmedia.com/recent-news/googles-algorithms-updating-this-month-are-you-prepared/) - By now, it’s no secret that the fastest way to increase your website’s exposure on Google and its search partners is through SEM, or Search Engine Marketing, but paid ads are not the only Google feature business owners should focus on. A high rank on Google’s organic search listing will complement your SEM efforts, in
- [How to Choose a PPC Agency: 6 Important Questions to Ask](https://ferociousmedia.com/recent-news/how-to-choose-a-ppc-agency-6-important-questions-to-ask/) - In the constantly changing digital marketing landscape, it has never been more important to become an educated business owner. Relevant search traffic is at an all time high for local businesses, and SEM (or PPC) is one of the most effective methods to drive these potential customers to your site. Here are some questions to
- [Anatomy of a Google SERP](https://ferociousmedia.com/recent-news/anatomy-of-a-google-serp/) - Take a look at the following infographic for a breakdown of the different sections within a Google Search Engine Results Page. Whether it be Paid Ads, Local Listings, and or Organic Listings, contact us today to find out how Ferocious Media can help your business maximize it's web presence and drive more relevant traffic to
- [Using Search Engine Marketing to Increase Sales and Productivity](https://ferociousmedia.com/recent-news/using-search-engine-marketing-to-increase-sales-and-productivity/) - Search Engine Marketing has become one of the most effective ways to help increase sales for businesses. With everyone turning to the internet to find relevant information, Search Engine Marketing is a necessity for businesses looking to be seen! Done right, you are more likely to generate traffic to your website and increase the productivity
- [Social Media Tips: Get Out Of Your Content Rut](https://ferociousmedia.com/recent-news/social-media-tips-get-out-of-your-content-rut/) - Ever run into a situation where finding content to post on social media seems near impossible? Don’t worry, you’re not alone. Finding “engaging content” is only part of the battle, let alone choosing the best time to send it out. Even the most active and influential social media experts get stuck in a rut some
- [Search Impression Share: Why You Should Care](https://ferociousmedia.com/recent-news/search-impression-share-why-you-should-care/) - Search engine marketing is all about the numbers. How often are your ads being shown? How often are they being clicked on? How many of those clicks convert to a specific action? You can track these metrics through Google AdWords. Each one contains insights into specific aspects of your campaign’s performance, but it all starts
- [Social Media FAQs](https://ferociousmedia.com/recent-news/social-media-faqs/) - Whether you’re new to social media or consider yourself an online networking pro, chances are you have a few questions from time to time. That’s why we at Ferocious Media have put together the following social media FAQs guide! Below, we cover everything from posting best practices to our blog-writing process. How do I give
- [Good Offense: The Value of Branded Terms in Your PPC Campaign](https://ferociousmedia.com/recent-news/good-offense-the-value-of-branded-terms-in-your-ppc-campaign/) - We are often asked by SMB’s, “Why should we pay for branding in a PPC campaign?” It’s interesting that these same business owners often invest in a great location and dress their brand with a strong logo and signage. They promote their brand with wrapped vehicles, billboards, cable TV, radio, print, direct mail, display advertising
- [Google Replaces Local Carousel With Organic Listings 3-Pack](https://ferociousmedia.com/recent-news/google-replaces-local-carousel-with-organic-listings-3-pack/) - A Local Universal “3-Pack” has replaced the horizontal carousel display on the search engine results page (SERP) as of late November 2014. 3-Pack results appear after the pay-per-click (PPC) results (top 3 links highlighted in a yellow box) and before organic results. This change appears on both desktop and mobile devices! There are two types
- [Jump On Google's Carousel!](https://ferociousmedia.com/recent-news/jump-on-googles-carousel/) - Jump on Google's Carousel! No, not that kind of carousel! Google has changed the way it displays local results for major categories with a new feature that is worth optimizing! Have you noticed the new Google Local Carousel at the top of a Google search? Find out what it does and how your business can take
- [Social Media Week Day 4: Five Power Tips for Branding](https://ferociousmedia.com/recent-news/social-media-week-day-4-five-power-tips-for-branding/) - The fourth and final day of Social Media Week NYC was all about branding. We all want our brand to succeed and be first in the minds of consumers. Read the five tips below to learn how to grow your company’s brand! 1. Create a sense of community. In a class called “How Today’s
- [Social Media Week Day 2: Reaching an Audience](https://ferociousmedia.com/recent-news/social-media-week-day-2-reaching-an-audience/) - Our Social Media Account Analysts are at it again and Social Media Week in NYC will not disappoint. People are talking about everything from page likes to generational differences, but a major topic of the day was audience. Below are some things that were covered in today’s classes. Keep these in mind when dealing with your business’s
- [Social Media Week Day 3: Using Corporate Communication to the Fullest](https://ferociousmedia.com/recent-news/social-media-week-day-3-using-corporate-communication-to-the-fullest/) - On the third day of Social Media Week in NYC, Chief Marketing Officer of Meltwater Valerie Fawzi gave our Social Media Account Analysts some insight on corporate communication in a class called “The Last Piece of the Marketing Puzzle”. Whether it’s internally with employees or externally with consumers, it’s essential to have a good grip on
- [How to Build Your Brand With Social Media](https://ferociousmedia.com/recent-news/how-to-build-your-brand-with-social-media/) - Ferocious Media's Senior Executive Vice President and Partner, Lauren Persico and Andrew Dell’Aglio, SVP of Channel Sales recently attended the International Technology Rental Association (ITRA) Conference at Bally's Hotel & Casino in Las Vegas. This year's conference focused heavily on helping ITRA Members grow their brands through social media marketing. Many business owners are under the
- [7 Keys Points to Improving Your Customer Service](https://ferociousmedia.com/recent-news/7-keys-points-to-improving-your-customer-service/) - With the large amount of competition out there, strengthening your customer service skills is extremely important when trying to generate repeat customers. It’s important to make sure that your customer service representative(s) has the right skills for handling your customers’ needs. Managing expectations is one of the most important aspects to maintaining a healthy & rewarding
- [Social Media Week Day 1: Getting the Most out of Social Media Marketing](https://ferociousmedia.com/recent-news/social-media-week-day-1-getting-the-most-out-of-social-media-marketing/) - This week, a few of our wonderful Social Media Account Analysts are attending Social Media Week in New York City. This 4-day event brings together the best and the brightest of the evolving social media landscape and creates an opportunity for education and engagement. Our analysts have already brought back some useful tips and insight on
- [The Effects of Video Content on Digital Marketing](https://ferociousmedia.com/recent-news/the-effects-of-video-content-on-digital-marketing/) - Over the past few years, we've seen video marketing go from a niche to a legitimate and established marketing strategy. According to YouTube, more than 1 billion unique users visit the site each month, spending more than 4 billion hours watching video content! Furthermore, four days of content are uploaded every minute. Wait a second, that can’t
- [Why Your Small Business Needs Social Media Marketing](https://ferociousmedia.com/recent-news/why-your-small-business-needs-social-media-marketing/) - "Find us on Facebook!" "Tweet us your feedback!" "Check out our reviews on Google+!" For most consumers, sayings like these have become common place when it comes to interacting with a brand or company. Why? Simply put, social media has become a valuable marketing strategy that businesses just cannot ignore. Now, that's not to say
- [Pinterest: Social Media's Underdog](https://ferociousmedia.com/recent-news/pinterest-social-medias-underdog/) - When you think of Pinterest, you likely think of hundreds of recipes, countless DIY projects, and a goldmine of home decor inspiration that maybe one day you’ll actually utilize. What you’re not thinking - Pinterest eats its competitors alive. Since the site’s launch in 2010 this visual bookmarking, online scrapbook of sorts has been steadily
- [3 Elements of a Great HVAC Website](https://ferociousmedia.com/recent-news/3-elements-of-a-great-hvac-website/) - The days of cracking open a phone book and searching for the number of your local repair man are long gone. Instead, customers are searching for HVAC companies on Google from desktops, laptops, tablets, smartphones, televisions...the list goes on. So if your HVAC company’s website is lacking, you’re likely missing out on a lot of
- [Why You Should Make The Switch To Responsive Web Design](https://ferociousmedia.com/recent-news/why-you-should-make-the-switch-to-responsive-web-design/) - If you haven't already made the switch to responsive web design, now is the time to do it. Having a responsive website means that you will have one domain with one set of code that is styled to automatically resize based on the device a user is viewing it in. This type of design allows
- [How To Get The Most Out Of Your Social Media Following](https://ferociousmedia.com/recent-news/how-to-get-the-most-out-of-your-social-media-following/) - Social media platforms such as Facebook, are the perfect outlets to get your brand noticed and to get people talking about you, not listening to you. Many small business owners believe that their social media campaigns are only successful if they have an overwhelming number of followers. This isn't necessarily true. Contrary to popular belief, social sites with just a few
- [3 Organic Search Predictions For 2015](https://ferociousmedia.com/recent-news/3-organic-search-predictions-for-2015/) - A diminishing emphasis on “SEO” and the gravitation towards Web Presence Management/Optimization. The term “SEO” can have a bad rap. In the early days of Search Engine Optimization it was not uncommon for people to be practicing black hat optimization. This would involve exploiting loopholes with keyword stuffing, adding keywords in hidden text, and link buying.
- [What Your 2015 Facebook Ads Strategy Should Include](https://ferociousmedia.com/recent-news/what-your-2015-facebook-ads-strategy-should-include/) - Change is constant in social media marketing. From emerging social networks to advanced targeting options, it’s easy to be overwhelmed. No need to play catch up, we’re here to help you stay ahead of the pack! We’ve identified the top Facebook Ad strategies your business should be taking advantage of in 2015. With over 1.35
- [The Sport of Business](https://ferociousmedia.com/recent-news/the-sport-of-business/) - Talking sports has always been an easy way to connect with others, no matter your age or gender. Sports are a great small talk topic or grounds for forming deeper relationships. This applies to coworkers, clients, or even prospective partners. There’s a fine line between bonding over sports talk and actually participating in the activity.
- [Duplicate Business Listing Suppression](https://ferociousmedia.com/recent-news/duplicate-business-listing-suppression/) - Business Listings are a large component of the online footprint for SMBs and can have a strong impact on the success of a business. This means that it is very important that SMB owners have a solid grasp on how their business is appearing online across different directory sites. In 2013, Yext estimates that incorrect
- [Utilize Digital Marketing To Boost Franchise Sales](https://ferociousmedia.com/recent-news/utilize-digital-marketing-to-boost-franchise-sales/) - Many people would love to own their own business but the reality of such a venture is overwhelming. Many of these people have never considered owning a franchise as an option. To them, a franchise is McDonalds or Burger King. However there are all kinds of franchise opportunities, some really interesting and exciting! The issue?
- [New Year, New Goals: How Successful Do You Want To Be In 2015?](https://ferociousmedia.com/recent-news/new-year-new-goals-how-successful-do-you-want-to-be-in-2015/) - With the New Year upon us, and being nearly halfway through the first month, if you have not already done so it may be a good idea to take stock in last year’s performance and set some goals for your business in 2015. It is important to have objectives as they keep you focused, give
- [How To Establish Trust With Your Customers](https://ferociousmedia.com/recent-news/how-to-establish-trust-with-your-customers/) - Building trust with your customers is essential to the success of your business. It is important to build trust in your early encounters and maintain that trust throughout the duration of your relationship. Regardless of business size or industry, trust is an essential component in success. How do you build this kind of relationship with
- [What Traffic Source Data Tells You About Your Digital Marketing Mix](https://ferociousmedia.com/recent-news/what-traffic-source-data-tells-you-about-your-digital-marketing-mix/) - There are countless tools and resources dedicated to providing insight into your digital marketing efforts just waiting to shoot numbers out at you. But what does it all mean? Today, business owners can track almost any aspect of their online presence. However not all metrics are created equal. The trick is to identify those
- [Ferocious Media Reviews: Fox Hollow](https://ferociousmedia.com/recent-news/ferocious-media-reviews-fox-hollow/) - I’m happy to bring you the latest installment of our new web series, Ferocious Media Reviews. In this series, we’ll be reviewing products, services and businesses used by our company. This week, we’re going to review Fox Hollow in Syosset, a catering hall slash restaurant slash hotel, which happened to be the location of our
- [Google AdWords Vs. Facebook Ads](https://ferociousmedia.com/recent-news/google-adwords-vs-facebook-ads/) - Facebook and Google are currently two of the best places to spend your business’s advertising dollars. Ideally, you’ll want to advertise on both platforms as the potential audience reach is massive, however depending on your marketing objectives, focusing on one platform may be the most effective way to allocate your budget and meet your goals.
- [Ferocious Media Employee Spotlight: Meet Jamie Flynn](https://ferociousmedia.com/recent-news/ferocious-media-employee-spotlight-meet-jamie-flynn/) - Your Ferocious Media account analysts and representatives work hard to stay up-to-date on the latest digital marketing industry advances to ensure your business has the best opportunity to flourish. Behind each Ferocious Media email or phone call you receive is a hard working and unique individual. Get to know the Ferocious Media team, the members
- [Facebook Launches Hyper-Local Advertising](https://ferociousmedia.com/recent-news/facebook-launches-hyper-local-advertising/) - Ferocious Media is happy to announce this week's Employee of the Week; Chris D'Alberti, Senior Social Ads Specialist! Chris’ daily tasks include new campaign set-up, organizing campaign results, optimizing accounts and setting up calls with clients to offer campaign recommendations. In his spare time, Chris enjoys being on the move whether it be with friends
- [Google AdWords Quality Score- Why It Matters](https://ferociousmedia.com/recent-news/google-adwords-quality-score-why-it-matters/) - Google recently named Ferocious Media the 2014 winner of the North America Premier SMB Partner Awards in the category for “Highest Quality Accounts”. This was an especially big deal to us as this was purely a mathematical calculation of all our accounts' average Quality Scores, and not someone’s opinion. Ferocious Media’s accounts had the highest average
- [Ferocious Media Reviews: FatHead](https://ferociousmedia.com/recent-news/ferocious-media-reviews-fathead/) - We’re happy to bring you the fifth installment of our new web series, Ferocious Media Reviews. In this series, we’ll be reviewing products, services and businesses used by our company. This week we’re going to review Fathead… Fathead makes extra large-sized wall decals of your favorite athletes, entertainers, characters, and more! I first learned
- [The Art Of Blogging](https://ferociousmedia.com/recent-news/the-art-of-blogging/) - When it comes to online web presence, many business owners care about one thing: that their business appears on the first page of a search. Furthermore, that their business is listed towards the top of the page in that search. Understanding the importance of ranking high in search results is step 1. The next step
- [How Do Facebook Ads Work](https://ferociousmedia.com/recent-news/how-do-facebook-ads-work/) - Facebook, once just a simple website for sharing photos and statuses with friends, has now grown into a network of over one billion people and a major advertising platform for businesses everywhere. As a business owner, you’ve probably been told for some time now that a social media presence is an essential part of your
- [Ferocious Media Reviews: Roast Sandwich House](https://ferociousmedia.com/recent-news/ferocious-media-reviews-roast-sandwich-house/) - I’m happy to bring you the fourth installment of our new web series, Ferocious Media Reviews. In this series, we’ll be reviewing products, services and businesses used by our company. This week, we’re going to switch things up, and review our first food establishment…Roast Sandwich House, a gourmet sandwich shop located right down the
- [Ferocious Media Employee Spotlight: Meet Billy Mark](https://ferociousmedia.com/recent-news/ferocious-media-employee-spotlight-meet-billy-mark/) - Your Ferocious Media account analysts and representatives work hard to stay up-to-date on the latest digital marketing industry advances to ensure your business has the best opportunity to flourish. Behind each Ferocious Media email or phone call you receive is a hard working and unique individual. Get to know the Ferocious Media team, the members
- [How To Make The Most Out Of Your Digital Marketing Efforts](https://ferociousmedia.com/recent-news/how-to-make-the-most-out-of-your-digital-marketing-efforts/) - As we begin to gear up for the end of 2014, business owners will begin to look back at their marketing efforts for the year and compose a plan of action for 2015. What worked? What didn’t? To continually reach potential customers, you must stay up-to-date on the ever-changing trends. A recent survey of marketing
- [Ferocious Media Reviews: The Keurig](https://ferociousmedia.com/recent-news/ferocious-media-reviews-the-keurig/) - I’m happy to bring you the third installment of our new web series, Ferocious Media Reviews. In this series, we’ll be reviewing products and services used by our company. The product we’re going to review this week is the Keurig. The Keurig is the revolutionary single-serving coffee brewing system, which uses K-cups that come
- [Ferocious Media Reviews](https://ferociousmedia.com/recent-news/ferocious-media-reviews/) - We're happy to introduce the first installment of our new web series, "Ferocious Media Reviews", where we’ll be reviewing products and services used by our company. The first product we’re going to review is called Fitbit. Fitbits are wireless wearable devices that track your physical activity during the day, as well as your sleep
- [What Makes Internet Video So Important To Businesses Today?](https://ferociousmedia.com/recent-news/what-makes-internet-video-so-important-to-businesses-today/) - What makes Internet Video so important to businesses today? For starters, according to ComScore, the average internet user is exposed to 32.2 videos per month, while over 100 million users watch online videos every day. Online videos now accounts for 50 percent of all mobile traffic and up to 69 percent of traffic on certain networks.
- [Customer Satisfaction Made Simple Through Effective Client Communication](https://ferociousmedia.com/recent-news/customer-satisfaction-made-simple-through-effective-client-communication/) - There’s no worse way to cause confusion with a client than to not have the same expectations or perceptions about the service or product you are providing. Sometimes, no matter how hard you try, you and your client may not be able to get on the same page. Clarifying client miscommunication is essential to retaining
- [Ferocious Media Employee Spotlight: Meet Natalie Catavero!](https://ferociousmedia.com/recent-news/ferocious-media-employee-spotlight-meet-natalie-catavero/) - Your Ferocious Media account analysts and representatives work hard to stay up-to-date on the latest digital marketing industry advances to ensure your business has the best opportunity to flourish. Behind each Ferocious Media email or phone call you receive is a hard working and unique individual. Get to know the Ferocious Media team, the members
- [National Customer Service Week- Better Your Business](https://ferociousmedia.com/recent-news/national-customer-service-week-better-your-business/) - Great customer service is important to a company quite simply because a company does not exist without its customers. Your customers spend money with your business in anticipation that when they have a product or service issue they can speak with someone who can resolve that issue immediately. However, customer service does not just exist
- [Ferocious Media Employee Spotlight- Meet Joe Bona](https://ferociousmedia.com/recent-news/ferocious-media-employee-spotlight-meet-joe-bona/) - Your Ferocious Media account analysts and representatives work hard to stay up-to-date on the latest digital marketing industry advances to ensure your business has the best opportunity to flourish. Behind each Ferocious Media email or phone call you receive is a hard working and unique individual. Get to know the Ferocious Media team, the members
- [Customer At First Sight- The Importance Of A Consistent Brand Image](https://ferociousmedia.com/recent-news/customer-at-first-sight-the-importance-of-a-consistent-brand-image/) - We all do it. A family member or friend recommends a local business, so we look it up on Google. Often times, however, we find links to Facebook pages or Twitter pages in a search before we find their website. We click on the Facebook page and are less than impressed by the seemingly outdated cover photo.
- [Ferocious Media Employee Spotlight: Meet Kayley Conti!](https://ferociousmedia.com/recent-news/ferocious-media-employee-spotlight-meet-kayley-conti/) - Your Ferocious Media account analysts and representatives work hard to stay up-to-date on the latest digital marketing industry advances to ensure your business has the best opportunity to flourish. Behind each Ferocious Media email or phone call you receive is a hard working and unique individual. Get to know the Ferocious Media team, the members
- [Google My Business- Clean It Up!](https://ferociousmedia.com/recent-news/google-my-business-clean-it-up/) - As a reader of the Ferocious Media blog you understand the importance of consistent and accurate information across the World Wide Web. Do you have existing Google My Business pages (formerly Google+) with incorrect, outdated, or incomplete information? Social Media Account Analyst Amanda Weston has taken the time to explain the steps to cleaning up
- [Coming Attractions: Finding your Ads with the Google Ad Preview Tool](https://ferociousmedia.com/recent-news/coming-attractions-finding-your-ads-with-the-google-ad-preview-tool/) - You have invested the time to identify your target audience, research keywords, build dynamic ads, and set those ads to trigger during key times in specific areas. There is a lot that goes into building an effective AdWords campaign for your business. Once your campaign goes live it is only natural that you will want
- [Ferocious Media Employee Spotlight: Meet Matt Connolly!](https://ferociousmedia.com/recent-news/ferocious-media-employee-spotlight-meet-matt-connolly/) - Your Ferocious Media account analysts and representatives work hard to stay up-to-date on the latest digital marketing industry advances to ensure your business has the best opportunity to flourish. Behind each Ferocious Media email or phone call you receive is a hard working and unique individual. Get to know the Ferocious Media team, the members
- [How To Succeed In Digital Marketing](https://ferociousmedia.com/recent-news/how-to-succeed-in-digital-marketing/) - School's in session at Ferocious Media! Operations Manager, Mike Coyne took the time to provide readers with #TuesdayTips for success in the Digital Media Marketing world. Take a look at the following: What is the most important thing a business owner needs to know about digital media marketing? How to track and measure the success
- [Optimize Your Local Listing!](https://ferociousmedia.com/recent-news/optimize-your-local-listing/) - It’s probably safe to say that people are not breaking out their Yellow Pages book when searching for a restaurant or local business. Rather, they are turning to their smart phone, desktop, tablet, or laptop. Is your business optimized for local search directories? If not, you are most likely missing out on profitable opportunities. With
- [Ferocious Media Employee Spotlight: Meet Angelique McMillan!](https://ferociousmedia.com/recent-news/ferocious-media-employee-spotlight-meet-angelique-mcmillan/) - Your Ferocious Media account analysts and representatives work hard to stay up-to-date on the latest digital marketing industry advances to ensure your business has the best opportunity to flourish. Behind each Ferocious Media email or phone call you receive is a hard working and unique individual. Get to know the Ferocious Media team, the members
- [The Social Media Cleanse](https://ferociousmedia.com/recent-news/the-social-media-cleanse/) - We can't think of a better way to say "goodbye" to summer and our weekends at the beach and "hello" to cooler nights and PTA meetings than with a cleanse. Don't dust off your juicer just yet; we're not talking about that kind of cleanse. We're referring to an online cleanse. There's nothing more refreshing than cleaning up your social media pages
- [Users Say the Darnedest Things](https://ferociousmedia.com/recent-news/users-say-the-darnedest-things/) - Think about the last thing you researched online. For some, that was "Beyonce's unbeatable VMA performance", for others it was "Conversation with spider in shower". And so we present to you Ferocious Media's Funniest Search Queries for the month of August, 2014! After extensive online research, I found out that cow poop actually DOES help get
- [Ferocious Media Employee Spotlight: Meet Chris D'Alberti!](https://ferociousmedia.com/recent-news/ferocious-media-employee-spotlight-meet-chris-dalberti/) - Your Ferocious Media account analysts and representatives work hard to stay up-to-date on the latest digital marketing industry advances to ensure your business has the best opportunity to flourish. Behind each Ferocious Media email or phone call you receive is a hard working and unique individual. Get to know the Ferocious Media team, the members
- [Google Places/Google + Local/Google Maps/Google My Business-No wonder I am confused!          ](https://ferociousmedia.com/recent-news/google-places-google-local-google-maps-google-my-business-no-wonder-i-am-confused/) - We get asked all the time by small business owners: are citations still important? For those of you wondering what a citation is, it is simply your name, address, and phone number listed across the web on third party sites. The answer is yes, they are. Not only is listing your business across the web
- [Ferocious Media Employee Spotlight: Meet Shannon O'Connor!](https://ferociousmedia.com/recent-news/ferocious-media-employee-spotlight-meet-shannon-oconnor/) - Your Ferocious Media account analysts and representatives work hard to stay up-to-date on the latest digital marketing industry advances to ensure your business has the best opportunity to flourish. Behind each Ferocious Media email or phone call you receive is a hard working and unique individual. Get to know the Ferocious Media team, the members
- [How Long Does It Take Google To Index My Website](https://ferociousmedia.com/recent-news/how-long-does-it-take-google-to-index-my-website/) - You've put a lot of time and money into designing an impressive website with the hopes that people will see it. So, how long must you wait for Google to index your site? It is in our experience that it can take several days and even months for Google to index your content. This is
- [Why You Need “Google My Business”](https://ferociousmedia.com/recent-news/why-you-need-google-my-business/) - New to Google My Business? Formerly Google Places, Google My Business is rapidly growing as an effective marketing platform. It makes it easy for customers to find your business information on Search, Maps, and Google+, no matter what device they’re using! Google My Business Benefits: Build a Fan Base – Build a loyal fan base
- [Improve Your Local Rankings!](https://ferociousmedia.com/recent-news/improve-your-local-rankings/) - Google Pigeon is a new algorithm update that targets local business search results, tweaking how they appear and where business directories sit in the rankings. The Pigeon update was created in an effort to make local search results more clear and accurate. Whether or not this change is here to stay, what we currently have
- [How To Measure The Success Of Paid Search Campaigns](https://ferociousmedia.com/recent-news/how-to-measure-the-success-of-paid-search-campaigns/) - There are countless metrics available to track and analyze a paid search campaign. As one can imagine, the process can be quite complicated and confusing. To best understand what is working in your campaign and what isn't, we are going to narrow down the metrics to those that provide the most meaningful insights. 1. Quality
- [SEM- Got Questions?](https://ferociousmedia.com/recent-news/sem-got-questions/) - Ferocious Media Analysts are dedicated to assisting clients in growing their businesses. Through our comprehensive digital media marketing services, we work to achieve your goals and help your business flourish. One of the key components in driving traffic to your business is Search Engine Marketing. If you are confused by the concept, you are not alone.
- [Ferocious Media Testimonial: Dynasty Limousine’s Social Media Campaign Success](https://ferociousmedia.com/recent-news/ferocious-media-testimonial-dynasty-limousines-social-media-campaign-success/) - Dynasty Limousine began their social media campaign with Ferocious Media in May 2013 – just over a year ago! Over the course of their campaign, they have successfully developed their brand on Facebook, Twitter, Blogger, and Flickr. With visually appealing, relevant, and local posts, they have maintained a strong fan base that is constantly engaged.
- [In The Spotlight: Angelo Ippolito](https://ferociousmedia.com/recent-news/in-the-spotlight-angelo-ippolito/) - This week’s Employee Spotlight is on our new Director of Sales, Angelo Ippolito! Angelo is excited to bring his knowledge and expertise in the digital marketing field to his new role Ferocious Media. Angelo Ippolito began his career as a sales representative selling yellow page ads for Bell Atlantic. There, he learned that effectively and
- [Ferocious Media Is Attending Growco](https://ferociousmedia.com/recent-news/ferocious-media-is-attending-growco/) - Ferocious Media is excited to announce that we'll be attending GrowCo! This three-day conference brings entrepreneurs and business leaders together to learn from experts within the industry. We look forward to attending keynote presentations, learning workshops and panel discussions, as well as networking with successful leaders from fast-growing companies! Director of Operations, Lauren Flynn, CEO Kevin Szypula
- [Ferocious Media Testimonial: Insports’ Social Media Campaign Success](https://ferociousmedia.com/recent-news/ferocious-media-testimonial-insports-social-media-campaign-success/) - Insports began their social media campaign with Ferocious Media this past February. In just two months, they have seen success on nearly all of their social media platforms, including Facebook, Twitter, Google+, Blogger, Flickr, and YouTube. With posts on sports news, local sports, and events, they have increased interest and social engagement both inside and
- [Increase Traffic with Website Optimization](https://ferociousmedia.com/recent-news/increase-traffic-with-website-optimization/) - Google updates its search algorithm anywhere from 500-600 times a year. While these changes are designed to more effectively prioritize information on the web, they can be frustrating for businesses. The Google optimization strategies that were used last year may no longer be as effective. That is why it is so important to stay up-to-date
- [In The Spotlight: Joanna Gelo](https://ferociousmedia.com/recent-news/in-the-spotlight-joanna-gelo/) - This week our Employee Spotlight is on SEM Department Manager, Joanna Gelo. When Joanna began her career at Ferocious Media, she was thrilled to become a part of a relatively new and rapidly growing marketing field. She is always looking for new ways to excel in an ever changing and growing industry. Search Engine Marketing is
- [Marketing Trends in 2014](https://ferociousmedia.com/recent-news/marketing-trends-in-2014/) - Marketing is no longer a simple, predictive process. Social media platforms have created an ever changing relationship between the business and the consumer. Companies need to keep people interested, whether they are a prospective customer or someone who is already familiar with the brand. Agile marketing is the common response to this complexity. Through building,
- [In The Spotlight: Jamie Flynn](https://ferociousmedia.com/recent-news/in-the-spotlight-jamie-flynn/) - This week, the Spotlight’s on Senior Social Media Account Manager, Jamie Flynn. Recently promoted to her new role, she’s seized every opportunity to become an authority in her field. Jamie spends her days managing a team internally as well as taking on a full load of social media campaigns for Ferocious Media’s clients. To say
- [Pinterest for Creative Business Branding](https://ferociousmedia.com/recent-news/pinterest-for-creative-business-branding/) - If you’re one of the many business savvy people out there using Pinterest to brand your company, then you’re already ahead of the game. Since its inception, Pinterest’s growth has been astronomical. The platform is unique - an online "pinboard" where posters can pin or bookmark photos, recipes, articles, infographs - basically anything they find
- [In The Spotlight: Brian McLaughlin](https://ferociousmedia.com/recent-news/in-the-spotlight-brian-mclaughlin/) - In the Spotlight this week is Search Engine Marketing Manager, Brian McLaughlin. Brian McLaughlin has been with Ferocious Media since the summer of 2012. Throughout his tenure with the company, he’s become an employee you can count on. His day-to-day is always busy, concerned with maintaining various Search Engine Marketing campaigns for many clients. He
- [Get the Most Out of Social Media Networking](https://ferociousmedia.com/recent-news/get-the-most-out-of-social-media-networking/) - While networking in the traditional sense has always required a lot of handshakes, cups of coffee and business card exchanges, the digital world has transformed the process of networking on a broad scale opening up endless possibilities of interacting online. Feeling shy about Social Media? Maybe you feel it’s unnecessary. But don’t underestimate its impact.
- [Best Practice: Social Media & Negative Reviews](https://ferociousmedia.com/recent-news/best-practice-social-media-negative-reviews/) - Best Practice: Social Media & Negative Reviews There is no doubt that social media is an extremely powerful tool for small business owners. You can quickly and effectively share your company’s information and products with millions of people. That’s great, but are there any downfalls? Recently someone mentioned that they received a negative review on
- [Moving Forward With Mobile Search](https://ferociousmedia.com/recent-news/moving-forward-with-mobile-search/) - Mobile search is nothing new in the world of Digital Advertising. At least it isn't for Google. In June of 2005, Google released mobile web search and has been refining it since. So why has Mobile PPC been such a hot topic lately? Well, with the huge increase in smart phone ownership, people are now ditching their
- [Details for the Hurricane Sandy Holiday Toy Drive, presented by Ferocious Media.](https://ferociousmedia.com/recent-news/details-for-the-hurricane-sandy-holiday-toy-drive-presented-by-ferocious-media/) - Below are the details for the Hurricane Sandy Holiday Toy Drive, presented by Ferocious Media.
- [Hurricane Sandy Holiday Toy Drive Participants](https://ferociousmedia.com/recent-news/hurricane-sandy-holiday-toy-drive-participants/) - On behalf of Ferocious Media, we would like to thank everyone who participated in the Hurricane Sandy Holiday Toy Drive. We are proud to announce we collected 1,500 gifts and were able to help out over 500 families in Long Beach, the Rockaways, the Bronx and Queens. Over the next few weeks we will continuously
- [Hurricane Sandy Holiday Toy Drive Presented by Ferocious Media](https://ferociousmedia.com/recent-news/hurricane-sandy-holiday-toy-drive-presented-by-ferocious-media/) - We've seen the photos. We've watched the news. We've heard the stories of families losing everything. Now, help us help Long Island. At a time full of stress and devastation, the last thing a parent needs to worry about is explaining why Santa couldn't make it this year. Let's join together to do something special
- [Ferocious Media Ranks No. 348 On The INC500!](https://ferociousmedia.com/recent-news/ferocious-media-ranks-no-348-on-the-inc500/) - Earlier this week, Inc. magazine ranked Ferocious Media No. 348 on its 31st annual Inc. 500|5000, an exclusive ranking of the nation's fastest-growing private companies. The list represents the most comprehensive look at the most important segment of the economy- America's independent entrepreneurs. Companies like Zappos, Jamba Juice, Vizio, Oracle, Microsoft, Intuit, Zipcar and Clif
- [Is Your Business Taking Advantage of Facebook Marketing?](https://ferociousmedia.com/recent-news/is-your-business-taking-advantage-of-facebook-marketing/) - Some people think of Facebook as a place to post pictures, keep tabs on your friends, or reconnect with old friends and family. At Ferocious Media, we think of Facebook as a key marketing tool for businesses. We understand the steps that go into successful Facebook marketing, and run detailed social media campaigns for various
- [Make a GREAT Google + First Impression](https://ferociousmedia.com/recent-news/make-a-great-google-first-impression/) - Ferocious Media Search. Social. Display. 535 Broad Hollow Road Suite A3, Melville NY 11747 1-800-454-9103 www.DrivenLocal.com The first iteration on the new Google + Business Pages launched on November 7th 2011. The biggest difference between Google + and other social networking giants (Facebook, Twitter, etc) is that Google offers tools that are key to the
- [Easy Ways to Spread Your Brand Through Social Media](https://ferociousmedia.com/recent-news/easy-ways-to-spread-your-brand-through-social-media/) - Ferocious Media Search. Social. Display. 535 Broad Hollow Road Suite A3, Melville NY 11747 1-800-454-9103 www.DrivenLocal.com Social media marketing is a key way for small businesses to reach a large number of potential customers for an affordable price. Just a few years ago, it took thousands of dollars and the expert skills of advertising and
- [How to Use Social Media to Better Your Customer Acquisition](https://ferociousmedia.com/recent-news/how-to-use-social-media-to-better-your-customer-acquisition/) - Ferocious Media Search. Social. Display. 535 Broad Hollow Road Suite A3, Melville NY 11747 1-800-454-9103 www.DrivenLocal.com A commonly asked question by marketers is, "how can I use social media for better customer acquisition?" The answer lies within the article, How to Use Social Media For Better Customer Acquisition, published by Mashable.com. The following facts, points and tips
- [Ferocious Media Expands to Chicago, Illinois!](https://ferociousmedia.com/recent-news/ferocious-media-expands-to-chicago-illinois/) - Ferocious Media Search. Social. Display. 535 Broad Hollow Road Suite A3, Melville NY 11747 1-800-454-9103 www.DrivenLocal.com Ferocious Media has opened an office in Chicago, Illinois! Part of the 2011 expansion, Chicago is one of 5 major market locations now home to a Ferocious Media office. David Beaver, VP of Midwest Sales with Ferocious Media, commented on the
- [Run Your Social Media Campaign with Ferocious Media](https://ferociousmedia.com/recent-news/run-your-social-media-campaign-with-ferocious-media/) - Ferocious Media Search. Social. Display. 535 Broad Hollow Road Suite A3, Melville NY 11747 1-800-454-9103 www.DrivenLocal.com Social Media enables people to connect with others to talk, participate, share, network and bookmark. It is a way to distribute your ideas, photos, videos, likes and dislikes with friends or strangers around the world. Social Media can include
- [Social Media: Powerful Force in Marketing, Advertising & Branding Your Business](https://ferociousmedia.com/recent-news/social-media-powerful-force-in-marketing-advertising-branding-your-business/) - Social Media is on the rise as a powerful force in marketing, advertising and branding businesses. Many businesses are using social media outlets including Facebook, twitter, blogger, YouTube, etc. to reach new and existing customers, clients and markets. Social media has so much to offer, the only problem is most businesses don’t know how to
- [Search Engine Marketing for Small Companies](https://ferociousmedia.com/recent-news/search-engine-marketing-for-small-companies/) - Ferocious Media Search. Social. Display. 535 Broad Hollow Road Suite A3, Melville NY 11747 1-800-454-9103 www.DrivenLocal.com Have you ever heard the phrase, “Google it,”? Majority of the people in today’s society turn to internet search engines to seek answers, whether they are looking for a job, service, reviews or information. “Being visible on a
- [Ferocious Media Expands to Boston, Massachusetts!](https://ferociousmedia.com/recent-news/ferocious-media-expands-to-boston-massachusetts/) - Driven Local Search. Social. Display. 535 Broad Hollow Road Suite A3, Melville NY 11747 1-800-454-9103 www.DrivenLocal.com Ferocious Media has opened an office in Boston, Massachusetts! Part of the 2011 expansion, Boston is one of 5 major market locations now home to a Ferocious Media office. Based out of Long Island, New York, Ferocious Media
- [Facebook's Newest Incentive Targets Small Businesses for Free!](https://ferociousmedia.com/recent-news/facebooks-newest-incentive-targets-small-businesses-for-free/) - Ferocious Media Search. Social. Display. 535 Broad Hollow Road Suite A3, Melville NY 11747 1-800-454-9103 www.DrivenLocal.com Online marketing has taken over as the preferred platform in business promotion. Websites like Google, Yahoo, Bing, Facebook and many others offer advertising to help small and medium-sized businesses (as well as large corporations) expand, reaching thousands of people
- [Google Places Makes Some Changes](https://ferociousmedia.com/recent-news/google-places-makes-some-changes/) - There have been some changes made to Google Places. No longer will reviews from Third Parties such as Yelp factor in the placement of the links. The article attached states- "Rather than showing external reviews, the new Place Page only links to third party sites after showing a selection of Google user reviews".
- [The Persistence of the SMB Churn Problem](https://ferociousmedia.com/recent-news/the-persistence-of-the-smb-churn-problem/) - We took a moment to sit down with Kevin Szypula, CEO of Ferocious Media, and ask his opinion on the SMB Churn problem. Kevin shares information such as, what makes Ferocious Media different from other SEM companies. "Customer Churn at SEM Agencies is a big issue facing the Local SEM industry. It effects all SEM
- [The Rise of Social Campaigning in South Africa](https://ferociousmedia.com/recent-news/the-rise-of-social-campaigning-in-south-africa/) - Ferocious Media 535 Broad Hollow Rd, Melville, NY 11747 www.drivenlocal.com 1-800-454-9103 __________________________________________________
- [Ferocious Media Becomes Google AdWords Authorized Reseller](https://ferociousmedia.com/recent-news/ferocious-media-becomes-google-adwords-authorized-reseller/) - Ferocious Media 535 Broad Hollow Rd, Melville, NY 11747 www.drivenlocal.com 1-800-454-9103 ______________________________________________________________________________________________ Ferocious Media (www.DrivenLocal.com) based in Melville, NY, a provider of local digital marketing solutions to businesses, announced today it has signed an agreement to become one of Google's Authorized Resellers. "The Ferocious Media team have a track record of
- [Speak Up Silently with Social Media](https://ferociousmedia.com/recent-news/speak-up-silently-with-social-media/) - Ferocious Media 535 Broad Hollow Rd, Melville, NY 11747 www.drivenlocal.com 1-800-454-9103 _________________________________________________________________ Less than 5 years ago teachers would confiscate cellphones and school board administrations across America warned parents about a social site called, MySpace. Now, Erin Olson, an English teacher in Sioux Rapids, Iowa, is among a small team of
- [Facebook Apps Leaked Users Information](https://ferociousmedia.com/recent-news/facebook-apps-leaked-users-information/) - Ferocious Media 535 Broad Hollow Rd, Melville, NY 11747 www.drivenlocal.com 1-800-454-9103 _____________________________________________________ Symantec is a web security firm that protects your computer from being hacked. Symantec announced today that nearly 100,000 Facebook applications accidentally leaked access to users Facebook accounts from several years. Facebook applications are Web applications that work on
- [Facebook Drives Traffic To News Web Sites, But Does Twitter?](https://ferociousmedia.com/recent-news/facebook-drives-traffic-to-news-web-sites-but-does-twitter/) - Driven Local 535 Broad Hollow Rd, Melville, NY 11747 www.drivenlocal.com 1-800-454-9103 Facebook is becoming
- [Social Media Playing a Role in the Royal Wedding](https://ferociousmedia.com/recent-news/social-media-playing-a-role-in-the-royal-wedding/) - Ferocious Media 535 Broad Hollow Rd, Melville, NY 11747 www.drivenlocal.com
- [Never Under Estimate the GOOGLE Power!](https://ferociousmedia.com/recent-news/never-under-estimate-the-google-power/) - Ferocious Media 535 Broad Hollow Rd, Melville, NY 11747 www.drivenlocal.com 1-800-454-9103 Last month Google unleashed there newest service known
- [What is RSS Feed & How Can It Help Me?](https://ferociousmedia.com/recent-news/what-is-rss-feed-how-can-it-help-me/) - Ferocious Media 535 Broad Hollow Rd, Melville, NY 11747 www.drivenlocal.com 1-800-454-9103
- [Why Social Networking is Important For Your Business](https://ferociousmedia.com/recent-news/why-social-networking-is-important-for-your-business/) - Ferocious Media 535 Broad Hollow Rd, Melville, NY 11747 www.drivenlocal.com 1-800-454-9103If your business doesn’t have a presence on the Social Networking sites,
- [Fight To Be The King Of Social Media](https://ferociousmedia.com/recent-news/fight-to-be-the-king-of-social-media/) - Ferocious Media 535 Broad Hollow Rd, Melville, NY 11747 www.drivenlocal.com 1-800-454-9103 What would you do for 100,000 facebook
- [Get A Sense of Your Social Media Identity](https://ferociousmedia.com/recent-news/get-a-sense-of-your-social-media-identity/) - Ferocious Media 535 Broad Hollow Rd, Melville, NY 11747 www.drivenlocal.com 1-800-454-9103Social Media can be a hard pill to swallow. There’s a lot of tools
- [Learn More About Foursquare For Your Business](https://ferociousmedia.com/recent-news/learn-more-about-foursquare-for-your-business/) - Ferocious Media 535 Broad Hollow Rd, Melville, NY 11747 www.drivenlocal.com 1-800-454-9103 FourSquare is a location based Social Networking website based on software for mobile devices. It enables users to "Check In" to locations using the GPS feature on their Smartphones. Every time a user checks in, he or she will receive "Points", and sometimes
- [Is Social Media Exhausting You?](https://ferociousmedia.com/recent-news/is-social-media-exhausting-you/) - Ferocious Media 535 Broad Hollow Rd, Melville, NY 11747 www.drivenlocal.com 1-800-454-9103 With all the social media tools out there such as… Facebook, Twitter, Foursquare, Flickr, YouTube, Blogs, LinkedIn And then there’s some you may not even heard of yet… Clinches, Screenr, DailyBooth, TwentyFeet, Trunk.ly, Storify You may feel intimated, exhausted, and ready to give
- [Is Your Business Foursquare?](https://ferociousmedia.com/recent-news/is-your-business-foursquare/) - Ferocious Media 535 Broad Hollow Rd, Melville, NY 11747 www.drivenlocal.com 1-800-454-9103 With all the social media tools out there, it’s hard to decide which ones are right for your business. Here are some reason to jump on the Foursquare bandwagon: 1) Branding- Your business name is now appearing in a place where there are
- [Social Media Plays Big Part In Japan Earthquake](https://ferociousmedia.com/recent-news/social-media-plays-big-part-in-japan-earthquake/) - Ferocious Media 535 Broad Hollow Rd, Melville, NY 11747 www.drivenlocal.com 1-800-454-9103 Facebook can do more than help you find your old girlfriend from High School… In the wake of the devastating earthquake and tsunami in Japan, people are using their mobile devices to share important updates and information through social websites such as Facebook
- [Is Social Networking REALLY Networking?](https://ferociousmedia.com/recent-news/is-social-networking-really-networking/) - Ferocious Media 535 Broad Hollow Rd, Melville, NY 11747 www.drivenlocal.com 1-800-454-9103 Facebook. Twitter. YouTube. LinkedIn. My Space. The list of social networking sites goes on and on. These sites help you connect to your family and friends, but for a business, are you REALLY connecting with customers? Seth Godin gives a great point of
- [It's 10PM... Do you know where your children are?](https://ferociousmedia.com/recent-news/its-10pm-do-you-know-where-your-children-are/) - Ferocious Media 535 Broad Hollow Rd, Melville, NY 11747 www.drivenlocal.com 1-800-454-9103 We’re all familiar with this Public Service Announcement that runs nightly… But maybe that should change with the times to say “It’s 10pm… Do you know what websites your children are on?” Learn more about new software that will help parents regain control
- [5 Elements of a Great HVAC Website](https://ferociousmedia.com/recent-news/5-elements-of-a-great-hvac-website/) - The days of cracking open a phone book and searching for the number of your local repair man are long gone. Instead, customers are searching for HVAC companies on Google from desktops, laptops, tablets, smartphones, televisions...the list goes on. So if your HVAC company’s website is lacking, you’re likely missing out on a lot of
- [ITRA Presentation Materials](https://ferociousmedia.com/recent-news/itra-presentation-materials/) - Hello and thank you to all who were in attendance at the Ferocious Media presentation at ITRA last week. Please find a copy of the presentation and a bonus "Who, What, When, Where, Why of Social Media" infographic. If you have any questions, or want to discuss how Ferocious Media can help your business, please

## Pages

- [Home](https://ferociousmedia.com/) - Dominate the digital landscape with Ferocious Media — a full-service digital marketing agency & Google Premier Partner that specializes in the trades.
- [About](https://ferociousmedia.com/about-ferocious-media/) - From our inception, we've successfully overseen digital campaigns for home services companies nationwide, navigating the complexities of every major metro area.
- [Thank You - Webinar](https://ferociousmedia.com/thank-you-webinar/)
- [2026 Webinar](https://ferociousmedia.com/latest-webinar/)
- [Free VIP Consultation](https://ferociousmedia.com/free-vip-consultation/)
- [Playbook Download](https://ferociousmedia.com/playbook-download/)
- [Contact](https://ferociousmedia.com/contact-us/) - Send us a message or give us a call to speak to a specialist and take the first step toward accelerating your business growth today!
- [Ferocious Values](https://ferociousmedia.com/ferocious-values/) - Discover Ferocious Media's core values that drive our success. We celebrate client victories, deliver exceptional results, and pursue relentless excellence to redefine what’s possible. Join us in achieving extraordinary outcomes!
- [Reviews](https://ferociousmedia.com/reviews/) - Read reviews from satisfied clients and gain valuable insights into our expertise, reliability, and results-driven approach.
- [Careers](https://ferociousmedia.com/careers/) - Join our remote-first team. Explore opportunities to grow, innovate, and make a difference with us.
- [Playbook](https://ferociousmedia.com/home-services-marketing-playbook/)
- [Thank You](https://ferociousmedia.com/thank-you/)
- [404](https://ferociousmedia.com/404-error/)
- [ServiceTitan Certified Provider](https://ferociousmedia.com/servicetitan-certified-provider/) - With Ferocious Media and our exclusive ServiceTitan Certified Partnership, you'll gain access to a team of certified experts ready to support you every step of the way.
- [Free Consultation](https://ferociousmedia.com/free-consultation/)
- [Privacy Policy](https://ferociousmedia.com/privacy-policy/)

## Employees

- [Matt Szypula](https://ferociousmedia.com/employees/matt-szypula/)
- [Alex Viscioni](https://ferociousmedia.com/employees/alex-viscioni/)
- [Alyssa Pinto](https://ferociousmedia.com/employees/alyssa-pinto/)
- [Becca Haines](https://ferociousmedia.com/employees/becca-haines/)
- [Brian Conway](https://ferociousmedia.com/employees/brian-conway/)
- [Charlotte Mountain](https://ferociousmedia.com/employees/charlotte-mountain/)
- [Jansen Collins](https://ferociousmedia.com/employees/jansen-collins/)
- [Glenn Rohrbacker](https://ferociousmedia.com/employees/glenn-rohrbacker/)
- [Cole Vahamonde](https://ferociousmedia.com/employees/cole-vahamonde/)
- [Christian Fernando](https://ferociousmedia.com/employees/christian-fernando/)
- [John Morris](https://ferociousmedia.com/employees/john-morris/)
- [Kevin Szypula](https://ferociousmedia.com/employees/kevin-szypula/)
- [Lexi Cassidy](https://ferociousmedia.com/employees/lexi-cassidy/)
- [Taylor Lawshe](https://ferociousmedia.com/employees/taylor-lawshe/)
- [Melissa Erickson](https://ferociousmedia.com/employees/melissa-erickson/)
- [Mike Rioux](https://ferociousmedia.com/employees/mike-rioux/)
- [Nick Gambacorta](https://ferociousmedia.com/employees/nick-gambacorta/)
- [Nicole Levin](https://ferociousmedia.com/employees/nicole-levin/)
- [Shelby Nixon](https://ferociousmedia.com/employees/shelby-nixon/)
- [Tracy Maibach](https://ferociousmedia.com/employees/tracy-maibach/)
- [Zach Harrow](https://ferociousmedia.com/employees/zach-harrow/)

## Partners

- [Staton Plumbing, Heating & Cooling](https://ferociousmedia.com/partners/w-l-staton-plumbing-heating-cooling/)
- [McCullough](https://ferociousmedia.com/partners/mccullough/)
- [Blantons](https://ferociousmedia.com/partners/blantons/)
- [AAA Service](https://ferociousmedia.com/partners/aaa-service/)
- [DoodyCalls](https://ferociousmedia.com/partners/doodycalls/)
- [Mosquito Squad](https://ferociousmedia.com/partners/mosquito-squad/)
- [Chesapeake Electric](https://ferociousmedia.com/partners/chesapeake-electric/)
- [The Junkluggers](https://ferociousmedia.com/partners/the-junkluggers/)
- [ASP Franchising](https://ferociousmedia.com/partners/asp-franchising/)
- [Screenmobile](https://ferociousmedia.com/partners/screenmobile/)
- [NH Ross](https://ferociousmedia.com/partners/nh-ross/)
- [Color World Painting](https://ferociousmedia.com/partners/color-world-painting/)
- [Benjamin Franklin Plumbing](https://ferociousmedia.com/partners/benjamin-franklin-plumbing/)
- [One Hour Heating & Air Conditioning](https://ferociousmedia.com/partners/one-hour-heating-air-conditioning/)
- [Mister Sparky](https://ferociousmedia.com/partners/mister-sparky/)
- [Zippity Split Plumbing](https://ferociousmedia.com/partners/zippity-split-plumbing/)
- [JMK Plumbing & Heating](https://ferociousmedia.com/partners/jmk-plumbing-heating/)
- [The Plumbing Joint](https://ferociousmedia.com/partners/the-plumbing-joint/)
- [Lickety Split](https://ferociousmedia.com/partners/lickety-split/)
- [Morris Jenkins](https://ferociousmedia.com/partners/morris-jenkins/)
- [Harris Plumbing Heating Air & Propane](https://ferociousmedia.com/partners/harris-plumbing-heating-air-propane/)
- [Plumbing & A/C Medic (RiteWay Of Phoenix)](https://ferociousmedia.com/partners/plumbing-a-c-medic-riteway-of-phoenix/)

## Products

- [Home Services](https://ferociousmedia.com/home-services/) - Ferocious Digital Marketing: Your Home Service Industry Partner. We provide tailored marketing solutions for businesses like yours. Ready for success?

## Services

- [Facebook Advertising](https://ferociousmedia.com/facebook-advertising/) - Soar your business with our expert Facebook advertising services. Unmatched user engagement, search engine optimization, and industry insights.
- [Paid Advertising](https://ferociousmedia.com/paid-advertising/) - Maximize your ROI with our expert PPC management services. We optimize campaigns, drive qualified leads, and deliver measurable results. Ready for success?
- [Social Media Management](https://ferociousmedia.com/social-media-management/) - Elevate your brand with Ferocious Social Media Services. Grow your online presence, engage your audience, and drive results with our expert strategies.
- [Organic Search](https://ferociousmedia.com/search-engine-optimization/) - Boost your online presence with Ferocious Media's SEO services. Improve visibility, drive traffic, and outshine competitors. Schedule a free consultation today.
- [Website Design & Development](https://ferociousmedia.com/website-design-development/) - Transform your online presence with Ferocious Web Design Services. Create a website that captivates, converts, and drives growth.
- [Local SEO](https://ferociousmedia.com/local-seo/) - Boost your business visibility with Ferocious Media's expert Local SEO services. Our custom strategies improve rankings and drive traffic.
- [Graphic Design](https://ferociousmedia.com/graphic-design/) - Unleash your brand's potential with Ferocious Custom Design Services. Stand out from the crowd with our expert team, captivating designs, and industry insights.

## FAQ

- [Can Local SEO Help My Business If I Have Multiple Locations?](https://ferociousmedia.com/faq/can-local-seo-help-my-business-if-i-have-multiple-locations/)
- [What Are Local Citations and Why Are They Important?](https://ferociousmedia.com/faq/what-are-local-citations-and-why-are-they-important/)
- [How Does a Google Business Profile Help with Local SEO?](https://ferociousmedia.com/faq/how-does-a-google-business-profile-help-with-local-seo/)
- [Why is NAP Consistency Important?](https://ferociousmedia.com/faq/why-is-nap-consistency-important/)
- [Why is Local SEO Important for My Business?](https://ferociousmedia.com/faq/why-is-local-seo-important-for-my-business/)
- [How Does Local SEO Differ From Regular SEO?](https://ferociousmedia.com/faq/how-does-local-seo-differ-from-regular-seo/)
- [What is Local SEO?](https://ferociousmedia.com/faq/what-is-local-seo/)
- [How do I improve my map pack ranking?](https://ferociousmedia.com/faq/how-do-i-improve-my-map-pack-ranking/)
- [What makes a great franchise website?](https://ferociousmedia.com/faq/what-makes-a-great-franchise-website/)
- [How do I create a marketing plan for my franchise?](https://ferociousmedia.com/faq/how-do-i-create-a-marketing-plan-for-my-franchise/)
- [How do I know if my Facebook advertising campaign is successful?](https://ferociousmedia.com/faq/how-do-i-know-if-my-facebook-advertising-campaign-is-successful/)
- [Can I choose who sees my Facebook Ads, and how does it work?](https://ferociousmedia.com/faq/can-i-choose-who-sees-my-facebook-ads-and-how-does-it-work/)
- [How do you tailor Facebook Ad campaigns for my business?](https://ferociousmedia.com/faq/how-do-you-tailor-facebook-ad-campaigns-for-my-business/)
- [Why should I choose Meta advertising over other platforms?](https://ferociousmedia.com/faq/why-should-i-choose-meta-advertising-over-other-platforms/)
- [How does social media management contribute to my brand's online reputation?](https://ferociousmedia.com/faq/how-does-social-media-management-contribute-to-my-brands-online-reputation/)
- [Is Facebook still important?](https://ferociousmedia.com/faq/is-facebook-still-important/)
- [How can I determine which social media platforms are right for my business?](https://ferociousmedia.com/faq/how-can-i-determine-which-social-media-platforms-are-right-for-my-business/)
- [Why is social media management crucial for my business?](https://ferociousmedia.com/faq/why-is-social-media-management-crucial-for-my-business/)
- [Can you help drive brand awareness?](https://ferociousmedia.com/faq/can-you-help-drive-brand-awareness/)
- [Should I advertise on Bing?](https://ferociousmedia.com/faq/should-i-advertise-on-bing/)
- [Are Yelp ads worth it?](https://ferociousmedia.com/faq/are-yelp-ads-worth-it/)
- [How soon will I see results?](https://ferociousmedia.com/faq/how-soon-will-i-see-results/)
- [How do you define leads?](https://ferociousmedia.com/faq/how-do-you-define-leads/)
- [What are Google Local Service Ads?](https://ferociousmedia.com/faq/what-are-google-local-service-ads/)
- [What is SEM?](https://ferociousmedia.com/faq/what-is-sem/)
- [What is SEO?](https://ferociousmedia.com/faq/what-is-seo/)
- [Does having a Google Business Profile help with SEO?](https://ferociousmedia.com/faq/does-having-a-google-business-profile-help-with-seo/)
- [Why does SEO take so long?](https://ferociousmedia.com/faq/why-does-seo-take-so-long/)
- [What kind of SEO strategies do you use?](https://ferociousmedia.com/faq/what-kind-of-seo-strategies-do-you-use/)

## Categories

- [Blog](https://ferociousmedia.com/recent-news/category/blog/)
- [Search Engine Marketing](https://ferociousmedia.com/recent-news/category/search-engine-marketing/)
- [Social Media](https://ferociousmedia.com/recent-news/category/social-media/)
- [Company News](https://ferociousmedia.com/recent-news/category/company-news/)
- [Search Engine Optimization](https://ferociousmedia.com/recent-news/category/search-engine-optimization/)
- [Employee Spotlight](https://ferociousmedia.com/recent-news/category/employee-spotlight/)
- [Client Testimonials](https://ferociousmedia.com/recent-news/category/client-testimonials/)
- [Local Listing](https://ferociousmedia.com/recent-news/category/local-listing/)
- [Digital Marketing](https://ferociousmedia.com/recent-news/category/digital-marketing/)
- [Customer Service](https://ferociousmedia.com/recent-news/category/customer-service/)
- [Ferocious Media Reviews](https://ferociousmedia.com/recent-news/category/ferocious-media-reviews/)
- [Web Design](https://ferociousmedia.com/recent-news/category/web-design/)
- [Video Marketing](https://ferociousmedia.com/recent-news/category/video-marketing/)
- [Uncategorized](https://ferociousmedia.com/recent-news/category/uncategorized/)
- [Email Marketing](https://ferociousmedia.com/recent-news/category/email-marketing/)
- [Graphic Design](https://ferociousmedia.com/recent-news/category/graphic-design/)

## Tags

- [facebook](https://ferociousmedia.com/recent-news/tag/facebook/)
- [Google+](https://ferociousmedia.com/recent-news/tag/google/)
- [Chicago](https://ferociousmedia.com/recent-news/tag/chicago/)
- [Social Media Management](https://ferociousmedia.com/recent-news/tag/social-media-management/)
- [Boston](https://ferociousmedia.com/recent-news/tag/boston/)
- [Google Places](https://ferociousmedia.com/recent-news/tag/google-places/)
- [American Idol](https://ferociousmedia.com/recent-news/tag/american-idol/)
- [South Africa](https://ferociousmedia.com/recent-news/tag/south-africa/)
- [Google AdWords](https://ferociousmedia.com/recent-news/tag/google-adwords/)
- [NYC](https://ferociousmedia.com/recent-news/tag/nyc/)
- [Twitter](https://ferociousmedia.com/recent-news/tag/twitter/)
- [Royal Wedding](https://ferociousmedia.com/recent-news/tag/royal-wedding/)
- [blogging](https://ferociousmedia.com/recent-news/tag/blogging/)
- [rss feed](https://ferociousmedia.com/recent-news/tag/rss-feed/)
- [Brand Identity](https://ferociousmedia.com/recent-news/tag/brand-identity/)
- [Foursquare](https://ferociousmedia.com/recent-news/tag/foursquare/)
- [Japan earthquake](https://ferociousmedia.com/recent-news/tag/japan-earthquake/)
- [social networking](https://ferociousmedia.com/recent-news/tag/social-networking/)
- [INC 500](https://ferociousmedia.com/recent-news/tag/inc-500/)
- [Hurricane Sandy Holiday Toy Drive](https://ferociousmedia.com/recent-news/tag/hurricane-sandy-holiday-toy-drive/)
- [Mobile Search](https://ferociousmedia.com/recent-news/tag/mobile-search/)
- [PPC](https://ferociousmedia.com/recent-news/tag/ppc/)
- [customer service](https://ferociousmedia.com/recent-news/tag/customer-service/)
- [reputation management](https://ferociousmedia.com/recent-news/tag/reputation-management/)
- [Ferocious Media](https://ferociousmedia.com/recent-news/tag/ferocious-media/)
- [Brian Mclaughlin](https://ferociousmedia.com/recent-news/tag/brian-mclaughlin/)
- [Pinterest](https://ferociousmedia.com/recent-news/tag/pinterest/)
- [Jamie Flynn](https://ferociousmedia.com/recent-news/tag/jamie-flynn/)
- [Marketing Trends](https://ferociousmedia.com/recent-news/tag/marketing-trends/)
- [Joanna Gelo](https://ferociousmedia.com/recent-news/tag/joanna-gelo/)
- [web presence optimiztion](https://ferociousmedia.com/recent-news/tag/web-presence-optimiztion/)
- [Insports](https://ferociousmedia.com/recent-news/tag/insports/)
- [social media](https://ferociousmedia.com/recent-news/tag/social-media/)
- [Twitter Engagement](https://ferociousmedia.com/recent-news/tag/twitter-engagement/)
- [GrowCo](https://ferociousmedia.com/recent-news/tag/growco/)
- [GrowCo Nashville](https://ferociousmedia.com/recent-news/tag/growco-nashville/)
- [Angelo Ippolito](https://ferociousmedia.com/recent-news/tag/angelo-ippolito/)
- [Dynasty Limousine](https://ferociousmedia.com/recent-news/tag/dynasty-limousine/)
- [sem questions](https://ferociousmedia.com/recent-news/tag/sem-questions/)
- [local listings](https://ferociousmedia.com/recent-news/tag/local-listings/)
- [local seo](https://ferociousmedia.com/recent-news/tag/local-seo/)
- [key performance indicators](https://ferociousmedia.com/recent-news/tag/key-performance-indicators/)
- [measuring results](https://ferociousmedia.com/recent-news/tag/measuring-results/)
- [Google Maps](https://ferociousmedia.com/recent-news/tag/google-maps/)
- [Google My Business](https://ferociousmedia.com/recent-news/tag/google-my-business/)
- [google index](https://ferociousmedia.com/recent-news/tag/google-index/)
- [website indexing](https://ferociousmedia.com/recent-news/tag/website-indexing/)
- [Digital Marketing Services](https://ferociousmedia.com/recent-news/tag/digital-marketing-services/)
- [google plus](https://ferociousmedia.com/recent-news/tag/google-plus/)
- [Social Media Marketing](https://ferociousmedia.com/recent-news/tag/social-media-marketing/)
- [Ferocious Media Funny Search Query](https://ferociousmedia.com/recent-news/tag/ferocious-media-funny-search-query/)
- [search queries](https://ferociousmedia.com/recent-news/tag/search-queries/)
- [effective social media](https://ferociousmedia.com/recent-news/tag/effective-social-media/)
- [digital marketing national brands](https://ferociousmedia.com/recent-news/tag/digital-marketing-national-brands/)
- [franchise marketing](https://ferociousmedia.com/recent-news/tag/franchise-marketing/)
- [business optimization](https://ferociousmedia.com/recent-news/tag/business-optimization/)
- [search directories](https://ferociousmedia.com/recent-news/tag/search-directories/)
- [digital marketing goals](https://ferociousmedia.com/recent-news/tag/digital-marketing-goals/)
- [digital marketing reports](https://ferociousmedia.com/recent-news/tag/digital-marketing-reports/)
- [Search engine optimization analyst](https://ferociousmedia.com/recent-news/tag/search-engine-optimization-analyst/)
- [Find Your Ads](https://ferociousmedia.com/recent-news/tag/find-your-ads/)
- [Google Listings](https://ferociousmedia.com/recent-news/tag/google-listings/)
- [Search Engine Marketing](https://ferociousmedia.com/recent-news/tag/search-engine-marketing/)
- [brand image](https://ferociousmedia.com/recent-news/tag/brand-image/)
- [online presence](https://ferociousmedia.com/recent-news/tag/online-presence/)
- [web design](https://ferociousmedia.com/recent-news/tag/web-design/)
- [website development](https://ferociousmedia.com/recent-news/tag/website-development/)
- [customer service tips](https://ferociousmedia.com/recent-news/tag/customer-service-tips/)
- [client success](https://ferociousmedia.com/recent-news/tag/client-success/)
- [Ferocious Media employee spotlight](https://ferociousmedia.com/recent-news/tag/ferocious-media-employee-spotlight/)
- [Client communication](https://ferociousmedia.com/recent-news/tag/client-communication/)
- [customer satisfaction](https://ferociousmedia.com/recent-news/tag/customer-satisfaction/)
- [internet video](https://ferociousmedia.com/recent-news/tag/internet-video/)
- [online video marketing](https://ferociousmedia.com/recent-news/tag/online-video-marketing/)
- [Ferocious Media Reviews](https://ferociousmedia.com/recent-news/tag/ferocious-media-reviews/)
- [FitBit](https://ferociousmedia.com/recent-news/tag/fitbit/)
- [Ferocious Media web series](https://ferociousmedia.com/recent-news/tag/ferocious-media-web-series/)
- [digital marketing trends](https://ferociousmedia.com/recent-news/tag/digital-marketing-trends/)
- [marketing channels](https://ferociousmedia.com/recent-news/tag/marketing-channels/)
- [marketing experts](https://ferociousmedia.com/recent-news/tag/marketing-experts/)
- [SEM](https://ferociousmedia.com/recent-news/tag/sem/)
- [facebook ads](https://ferociousmedia.com/recent-news/tag/facebook-ads/)
- [social media advertising](https://ferociousmedia.com/recent-news/tag/social-media-advertising/)
- [blog writing](https://ferociousmedia.com/recent-news/tag/blog-writing/)
- [Ferocious Media YouTube](https://ferociousmedia.com/recent-news/tag/ferocious-media-youtube/)
- [Highest Quality Accounts](https://ferociousmedia.com/recent-news/tag/highest-quality-accounts/)
- [Quality Score](https://ferociousmedia.com/recent-news/tag/quality-score/)
- [local awareness ads](https://ferociousmedia.com/recent-news/tag/local-awareness-ads/)
- [location targeting](https://ferociousmedia.com/recent-news/tag/location-targeting/)
- [Best Google Easter Eggs](https://ferociousmedia.com/recent-news/tag/best-google-easter-eggs/)
- [Long Island Web Design](https://ferociousmedia.com/recent-news/tag/long-island-web-design/)
- [Search Engine Optimization](https://ferociousmedia.com/recent-news/tag/search-engine-optimization/)
- [Web Presence Optimization](https://ferociousmedia.com/recent-news/tag/web-presence-optimization/)
- [digital advertising](https://ferociousmedia.com/recent-news/tag/digital-advertising/)
- [online advertising](https://ferociousmedia.com/recent-news/tag/online-advertising/)
- [direct traffic](https://ferociousmedia.com/recent-news/tag/direct-traffic/)
- [organic search](https://ferociousmedia.com/recent-news/tag/organic-search/)
- [paid traffic](https://ferociousmedia.com/recent-news/tag/paid-traffic/)
- [referral traffic](https://ferociousmedia.com/recent-news/tag/referral-traffic/)
- [customer relationship](https://ferociousmedia.com/recent-news/tag/customer-relationship/)
- [marketing goals](https://ferociousmedia.com/recent-news/tag/marketing-goals/)
- [measure results](https://ferociousmedia.com/recent-news/tag/measure-results/)
- [franchise sales](https://ferociousmedia.com/recent-news/tag/franchise-sales/)
- [remarketing](https://ferociousmedia.com/recent-news/tag/remarketing/)
- [duplicate listings](https://ferociousmedia.com/recent-news/tag/duplicate-listings/)
- [yext](https://ferociousmedia.com/recent-news/tag/yext/)
- [business etiquette](https://ferociousmedia.com/recent-news/tag/business-etiquette/)
- [digital marketing](https://ferociousmedia.com/recent-news/tag/digital-marketing/)
- [Facebook Ads Strategies](https://ferociousmedia.com/recent-news/tag/facebook-ads-strategies/)
- [SEO](https://ferociousmedia.com/recent-news/tag/seo/)
- [more followers](https://ferociousmedia.com/recent-news/tag/more-followers/)
- [social media strategies](https://ferociousmedia.com/recent-news/tag/social-media-strategies/)
- [mobile friendly website](https://ferociousmedia.com/recent-news/tag/mobile-friendly-website/)
- [responsive web design](https://ferociousmedia.com/recent-news/tag/responsive-web-design/)
- [HVAC website](https://ferociousmedia.com/recent-news/tag/hvac-website/)
- [plumber website](https://ferociousmedia.com/recent-news/tag/plumber-website/)
- [brand advertising](https://ferociousmedia.com/recent-news/tag/brand-advertising/)
- [brand awareness](https://ferociousmedia.com/recent-news/tag/brand-awareness/)
- [video content](https://ferociousmedia.com/recent-news/tag/video-content/)
- [video marketing](https://ferociousmedia.com/recent-news/tag/video-marketing/)
- [customer service qualities](https://ferociousmedia.com/recent-news/tag/customer-service-qualities/)
- [increase productivity](https://ferociousmedia.com/recent-news/tag/increase-productivity/)
- [social media tips for business](https://ferociousmedia.com/recent-news/tag/social-media-tips-for-business/)
- [Social Media Week](https://ferociousmedia.com/recent-news/tag/social-media-week/)
- [Branding](https://ferociousmedia.com/recent-news/tag/branding/)
- [ITRA Conference](https://ferociousmedia.com/recent-news/tag/itra-conference/)
- [social media branding](https://ferociousmedia.com/recent-news/tag/social-media-branding/)
- [corporate communication](https://ferociousmedia.com/recent-news/tag/corporate-communication/)
- [Google Carousel](https://ferociousmedia.com/recent-news/tag/google-carousel/)
- [Google features](https://ferociousmedia.com/recent-news/tag/google-features/)
- [3 pack](https://ferociousmedia.com/recent-news/tag/3-pack/)
- [organic listings](https://ferociousmedia.com/recent-news/tag/organic-listings/)
- [branding keywords](https://ferociousmedia.com/recent-news/tag/branding-keywords/)
- [Social Media FAQs](https://ferociousmedia.com/recent-news/tag/social-media-faqs/)
- [social media tips](https://ferociousmedia.com/recent-news/tag/social-media-tips/)
- [impression share](https://ferociousmedia.com/recent-news/tag/impression-share/)
- [relevant search results](https://ferociousmedia.com/recent-news/tag/relevant-search-results/)
- [engaging content](https://ferociousmedia.com/recent-news/tag/engaging-content/)
- [social media content](https://ferociousmedia.com/recent-news/tag/social-media-content/)
- [increase business sales](https://ferociousmedia.com/recent-news/tag/increase-business-sales/)
- [productivity](https://ferociousmedia.com/recent-news/tag/productivity/)
- [search results](https://ferociousmedia.com/recent-news/tag/search-results/)
- [SERP](https://ferociousmedia.com/recent-news/tag/serp/)
- [PPC agency](https://ferociousmedia.com/recent-news/tag/ppc-agency/)
- [PPC questions](https://ferociousmedia.com/recent-news/tag/ppc-questions/)
- [algorithm update](https://ferociousmedia.com/recent-news/tag/algorithm-update/)
- [mobile](https://ferociousmedia.com/recent-news/tag/mobile/)
- [consistent NAP](https://ferociousmedia.com/recent-news/tag/consistent-nap/)
- [NAP](https://ferociousmedia.com/recent-news/tag/nap/)
- [Social Media Etiquette](https://ferociousmedia.com/recent-news/tag/social-media-etiquette/)
- [best blogging practices](https://ferociousmedia.com/recent-news/tag/best-blogging-practices/)
- [small business blogs](https://ferociousmedia.com/recent-news/tag/small-business-blogs/)
- [call tracking](https://ferociousmedia.com/recent-news/tag/call-tracking/)
- [PPC campaign measurement](https://ferociousmedia.com/recent-news/tag/ppc-campaign-measurement/)
- [responsive website](https://ferociousmedia.com/recent-news/tag/responsive-website/)
- [trending topics](https://ferociousmedia.com/recent-news/tag/trending-topics/)
- [small business week](https://ferociousmedia.com/recent-news/tag/small-business-week/)
- [social media and small businesses](https://ferociousmedia.com/recent-news/tag/social-media-and-small-businesses/)
- [AdWords](https://ferociousmedia.com/recent-news/tag/adwords/)
- [mobile friendly marketing](https://ferociousmedia.com/recent-news/tag/mobile-friendly-marketing/)
- [increase leads](https://ferociousmedia.com/recent-news/tag/increase-leads/)
- [PPC Budget Strategies](https://ferociousmedia.com/recent-news/tag/ppc-budget-strategies/)
- [PPC keyword types](https://ferociousmedia.com/recent-news/tag/ppc-keyword-types/)
- [benefits of social media](https://ferociousmedia.com/recent-news/tag/benefits-of-social-media/)
- [social media statistics](https://ferociousmedia.com/recent-news/tag/social-media-statistics/)
- [email engagement](https://ferociousmedia.com/recent-news/tag/email-engagement/)
- [Email marketing tips](https://ferociousmedia.com/recent-news/tag/email-marketing-tips/)
- [benefits of remarketing](https://ferociousmedia.com/recent-news/tag/benefits-of-remarketing/)
- [effects of bad customer service](https://ferociousmedia.com/recent-news/tag/effects-of-bad-customer-service/)
- [best digital marketing practices](https://ferociousmedia.com/recent-news/tag/best-digital-marketing-practices/)
- [RASCIL](https://ferociousmedia.com/recent-news/tag/rascil/)
- [brand consistency](https://ferociousmedia.com/recent-news/tag/brand-consistency/)
- [increase brand awareness](https://ferociousmedia.com/recent-news/tag/increase-brand-awareness/)
- [digital marketing ideas](https://ferociousmedia.com/recent-news/tag/digital-marketing-ideas/)
- [TED talks](https://ferociousmedia.com/recent-news/tag/ted-talks/)
- [how to find effective keywords for your campaign](https://ferociousmedia.com/recent-news/tag/how-to-find-effective-keywords-for-your-campaign/)
- [benefits of call tracking](https://ferociousmedia.com/recent-news/tag/benefits-of-call-tracking/)
- [LinkedIn](https://ferociousmedia.com/recent-news/tag/linkedin/)
- [Tips for LinkedIn](https://ferociousmedia.com/recent-news/tag/tips-for-linkedin/)
- [Google Display Network targeting](https://ferociousmedia.com/recent-news/tag/google-display-network-targeting/)
- [targeting options on Google](https://ferociousmedia.com/recent-news/tag/targeting-options-on-google/)
- [401k advice](https://ferociousmedia.com/recent-news/tag/401k-advice/)
- [saving for the future](https://ferociousmedia.com/recent-news/tag/saving-for-the-future/)
- [why a landing page is important](https://ferociousmedia.com/recent-news/tag/why-a-landing-page-is-important/)
- [native advertising](https://ferociousmedia.com/recent-news/tag/native-advertising/)
- [improve your PPC campaign](https://ferociousmedia.com/recent-news/tag/improve-your-ppc-campaign/)
- [importance of a good website](https://ferociousmedia.com/recent-news/tag/importance-of-a-good-website/)
- [website functionality](https://ferociousmedia.com/recent-news/tag/website-functionality/)
- [Google Display Network](https://ferociousmedia.com/recent-news/tag/google-display-network/)
- [quality clicks](https://ferociousmedia.com/recent-news/tag/quality-clicks/)
- [how to win at social media](https://ferociousmedia.com/recent-news/tag/how-to-win-at-social-media/)
- [twitter tips for business](https://ferociousmedia.com/recent-news/tag/twitter-tips-for-business/)
- [business tips](https://ferociousmedia.com/recent-news/tag/business-tips/)
- [benefits of a microsite](https://ferociousmedia.com/recent-news/tag/benefits-of-a-microsite/)
- [PPC campaign tips](https://ferociousmedia.com/recent-news/tag/ppc-campaign-tips/)
- [benefits of native advertising](https://ferociousmedia.com/recent-news/tag/benefits-of-native-advertising/)
- [yahoo gemini](https://ferociousmedia.com/recent-news/tag/yahoo-gemini/)
- [influences of social media](https://ferociousmedia.com/recent-news/tag/influences-of-social-media/)
- [social media for small businesses](https://ferociousmedia.com/recent-news/tag/social-media-for-small-businesses/)
- [Google Alphabet](https://ferociousmedia.com/recent-news/tag/google-alphabet/)
- [Google's new structure](https://ferociousmedia.com/recent-news/tag/googles-new-structure/)
- [balanced web design](https://ferociousmedia.com/recent-news/tag/balanced-web-design/)
- [website tips](https://ferociousmedia.com/recent-news/tag/website-tips/)
- [how to create text ads](https://ferociousmedia.com/recent-news/tag/how-to-create-text-ads/)
- [text ad tips](https://ferociousmedia.com/recent-news/tag/text-ad-tips/)
- [how to measure your ppc campaign performance](https://ferociousmedia.com/recent-news/tag/how-to-measure-your-ppc-campaign-performance/)
- [how to improve your website ranking](https://ferociousmedia.com/recent-news/tag/how-to-improve-your-website-ranking/)
- [seo content](https://ferociousmedia.com/recent-news/tag/seo-content/)
- [how remarketing works](https://ferociousmedia.com/recent-news/tag/how-remarketing-works/)
- [complete advertising strategies](https://ferociousmedia.com/recent-news/tag/complete-advertising-strategies/)
- [digital marketing strategies](https://ferociousmedia.com/recent-news/tag/digital-marketing-strategies/)
- [how a website affects SEO](https://ferociousmedia.com/recent-news/tag/how-a-website-affects-seo/)
- [why is a landing page important](https://ferociousmedia.com/recent-news/tag/why-is-a-landing-page-important/)
- [holiday advertising strategies](https://ferociousmedia.com/recent-news/tag/holiday-advertising-strategies/)
- [advertising stratgies](https://ferociousmedia.com/recent-news/tag/advertising-stratgies/)
- [digital marketing strategy tips](https://ferociousmedia.com/recent-news/tag/digital-marketing-strategy-tips/)
- [Facebook strategies for businesses](https://ferociousmedia.com/recent-news/tag/facebook-strategies-for-businesses/)
- [facebook update](https://ferociousmedia.com/recent-news/tag/facebook-update/)
- [web design tips](https://ferociousmedia.com/recent-news/tag/web-design-tips/)
- [what is material design](https://ferociousmedia.com/recent-news/tag/what-is-material-design/)
- [social media practices](https://ferociousmedia.com/recent-news/tag/social-media-practices/)
- [social media updates](https://ferociousmedia.com/recent-news/tag/social-media-updates/)
- [ranking on Google](https://ferociousmedia.com/recent-news/tag/ranking-on-google/)
- [SEO explanation](https://ferociousmedia.com/recent-news/tag/seo-explanation/)
- [holiday social media tips for businesses](https://ferociousmedia.com/recent-news/tag/holiday-social-media-tips-for-businesses/)
- [social media holiday strategies](https://ferociousmedia.com/recent-news/tag/social-media-holiday-strategies/)
- [benefits of video marketing](https://ferociousmedia.com/recent-news/tag/benefits-of-video-marketing/)
- [native video](https://ferociousmedia.com/recent-news/tag/native-video/)
- [brand voice](https://ferociousmedia.com/recent-news/tag/brand-voice/)
- [building your brand](https://ferociousmedia.com/recent-news/tag/building-your-brand/)
- [local listings and SEO](https://ferociousmedia.com/recent-news/tag/local-listings-and-seo/)
- [SEO facts](https://ferociousmedia.com/recent-news/tag/seo-facts/)
- [Ferocious Media in the community](https://ferociousmedia.com/recent-news/tag/ferocious-media-in-the-community/)
- [The Digital Generation](https://ferociousmedia.com/recent-news/tag/the-digital-generation/)
- [capitalizing on micro moments](https://ferociousmedia.com/recent-news/tag/capitalizing-on-micro-moments/)
- [online marketing strategies](https://ferociousmedia.com/recent-news/tag/online-marketing-strategies/)
- [how to get organized at work](https://ferociousmedia.com/recent-news/tag/how-to-get-organized-at-work/)
- [organization tips](https://ferociousmedia.com/recent-news/tag/organization-tips/)
- [facebook strategies for business](https://ferociousmedia.com/recent-news/tag/facebook-strategies-for-business/)
- [facebook verification](https://ferociousmedia.com/recent-news/tag/facebook-verification/)
- [how to optimize your website](https://ferociousmedia.com/recent-news/tag/how-to-optimize-your-website/)
- [seo strategies](https://ferociousmedia.com/recent-news/tag/seo-strategies/)
- [emoji marketing](https://ferociousmedia.com/recent-news/tag/emoji-marketing/)
- [how to use emojis](https://ferociousmedia.com/recent-news/tag/how-to-use-emojis/)
- [holiday ad campaigns](https://ferociousmedia.com/recent-news/tag/holiday-ad-campaigns/)
- [marketing during the holidays](https://ferociousmedia.com/recent-news/tag/marketing-during-the-holidays/)
- [managing online reviews](https://ferociousmedia.com/recent-news/tag/managing-online-reviews/)
- [marketing resolutions](https://ferociousmedia.com/recent-news/tag/marketing-resolutions/)
- [PPC account review](https://ferociousmedia.com/recent-news/tag/ppc-account-review/)
- [advertising trends 2016](https://ferociousmedia.com/recent-news/tag/advertising-trends-2016/)
- [choosing keywords](https://ferociousmedia.com/recent-news/tag/choosing-keywords/)
- [keywords for sem campaign](https://ferociousmedia.com/recent-news/tag/keywords-for-sem-campaign/)
- [audience targeting strategies](https://ferociousmedia.com/recent-news/tag/audience-targeting-strategies/)
- [how to localize ppc campaign](https://ferociousmedia.com/recent-news/tag/how-to-localize-ppc-campaign/)
- [digital marketing tips](https://ferociousmedia.com/recent-news/tag/digital-marketing-tips/)
- [marketing tecniques](https://ferociousmedia.com/recent-news/tag/marketing-tecniques/)
- [digital marketing experts](https://ferociousmedia.com/recent-news/tag/digital-marketing-experts/)
- [how to choose a digital marketing partner](https://ferociousmedia.com/recent-news/tag/how-to-choose-a-digital-marketing-partner/)
- [Digital Marketing Long Island](https://ferociousmedia.com/recent-news/tag/digital-marketing-long-island/)
- [Social Media News](https://ferociousmedia.com/recent-news/tag/social-media-news/)
- [This Month in Social](https://ferociousmedia.com/recent-news/tag/this-month-in-social/)
- [Instagram](https://ferociousmedia.com/recent-news/tag/instagram/)
- [Google Posts](https://ferociousmedia.com/recent-news/tag/google-posts/)
- [Ferocious Media Search Engine Marketing](https://ferociousmedia.com/recent-news/tag/ferocious-media-search-engine-marketing/)
- [Hero Conf Philadelphia](https://ferociousmedia.com/recent-news/tag/hero-conf-philadelphia/)
- [WPO](https://ferociousmedia.com/recent-news/tag/wpo/)
- [Graphic Design](https://ferociousmedia.com/recent-news/tag/graphic-design/)
- [Animated Video Production](https://ferociousmedia.com/recent-news/tag/animated-video-production/)
- [Video Production for Small Businesses](https://ferociousmedia.com/recent-news/tag/video-production-for-small-businesses/)
- [Social Media Day](https://ferociousmedia.com/recent-news/tag/social-media-day/)
- [Networking](https://ferociousmedia.com/recent-news/tag/networking/)
- [Business](https://ferociousmedia.com/recent-news/tag/business/)
- [Employee Spotlight](https://ferociousmedia.com/recent-news/tag/employee-spotlight/)
- [Partner Profile](https://ferociousmedia.com/recent-news/tag/partner-profile/)
- [geofencing](https://ferociousmedia.com/recent-news/tag/geofencing/)
- [Accelerated Mobile Pages](https://ferociousmedia.com/recent-news/tag/accelerated-mobile-pages/)
- [AMP](https://ferociousmedia.com/recent-news/tag/amp/)
- [Google Ad Grants](https://ferociousmedia.com/recent-news/tag/google-ad-grants/)
- [Global Partner Summit](https://ferociousmedia.com/recent-news/tag/global-partner-summit/)
- [360 Tour](https://ferociousmedia.com/recent-news/tag/360-tour/)
- [small business marketing solutions](https://ferociousmedia.com/recent-news/tag/small-business-marketing-solutions/)
- [Ferocious Media Internship](https://ferociousmedia.com/recent-news/tag/ferocious-media-internship/)
- [Social Media Interns](https://ferociousmedia.com/recent-news/tag/social-media-interns/)
- [home services](https://ferociousmedia.com/recent-news/tag/home-services/)
- [client reviews](https://ferociousmedia.com/recent-news/tag/client-reviews/)
- [review management](https://ferociousmedia.com/recent-news/tag/review-management/)
- [reviews](https://ferociousmedia.com/recent-news/tag/reviews/)
- [google local service ads](https://ferociousmedia.com/recent-news/tag/google-local-service-ads/)
- [local service ads](https://ferociousmedia.com/recent-news/tag/local-service-ads/)
- [#professionalwebsitedeveloper #websiteredesign](https://ferociousmedia.com/recent-news/tag/professionalwebsitedeveloper-websiteredesign/)
- [company news](https://ferociousmedia.com/recent-news/tag/company-news/)
- [tilted house consulting](https://ferociousmedia.com/recent-news/tag/tilted-house-consulting/)

## Partners Type

- [Home Service](https://ferociousmedia.com/recent-news/partners-type/home-service/)
- [Franchise](https://ferociousmedia.com/recent-news/partners-type/franchises/)
- [Featured](https://ferociousmedia.com/recent-news/partners-type/featured/)

## FAQ Type

- [Organic Search](https://ferociousmedia.com/recent-news/faq-type/organic-search/)
- [Paid Advertising](https://ferociousmedia.com/recent-news/faq-type/paid-advertising/)
- [Social Media Management](https://ferociousmedia.com/recent-news/faq-type/social-media-management/)
- [Facebook Ads](https://ferociousmedia.com/recent-news/faq-type/facebook-ads/)
- [Franchise](https://ferociousmedia.com/recent-news/faq-type/franchises/)
- [Local Listings](https://ferociousmedia.com/recent-news/faq-type/local-listings/)