Let’s be honest: not everyone can be a social media guru. If you’re a small business owner, you can be an expert in your industry, but social media is a completely different playing field – and the game is constantly changing. By now you might have heard it a hundred times, “Your business needs to be on social media!” While …
This Month in Social: August 2016
The world of social media is constantly changing – and with so many platforms and algorithms out there, it’s hard to keep up. That’s why we provide our clients and followers with This Month in Social – where we highlight the biggest changes in social media and how we prepare to tackle them. Instagram Introduces Stories First Instagram took a …
This Month in Social: July 2016
The world of social media is constantly changing – and with so many platforms and algorithms out there, it’s hard to keep up. That’s why we provide our clients and followers with This Month in Social – where we highlight the biggest changes in social media and how we prepare to tackle them. Small Businesses Capitalizing on Pokémon GO Pokémon …
Facebook Wants You to Boost Your Posts — But There’s a Better Way
Whether you’re a small business owner or a social media marketer, you’re no stranger to Facebook’s “Boost Post” button. And as of late, the social network firmly suggests brands and advertisers pull the trigger, promising that “boosted posts appear higher in News Feed and on Instagram.” It’s true, too. Setting aside a budget to boost posts on your Facebook Page …
How to Make Your Facebook Business Page Stand Out
Facebook is one of the top competitive social media platforms in digital marketing today. With over 50 million businesses and 1.6 billion users on Facebook, it’s easy to say that making an impression on your customers is tricky. So what can you do to engage with your audience more closely and stand apart from the competition? Here are five ways …
